Lead Groups by Month

How to read it. Each row is a code group — every city's version of that code added together (so KIDSX = BOSKIDSX + NYKIDSX + …), with recycled re-sends (…R) folded into their parent group. The white % is that group's share of all leads brought in that month. Sep 26 is still running — that column is a part month, so read the trend, not the total. Full code-by-code detail is in the CSV. ↓ CSV — every code × month

Leads by group and month

Group	Supplier	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
KIDSX Blue Rooms kids — Meta (Insta/FB)	Blue Rooms	—	5,993 10.4%	13,100 23.6%	11,224 21.2%	9,555 16.2%	12,396 21.0%	7,442 27.4%	59,710
LP Lead Pronto (LP1/LP2, incl. DALP2-style codes)	Lead Pronto	8,386 14.1%	9,358 16.3%	7,183 12.9%	5,740 10.9%	6,566 11.2%	7,533 12.7%	4,643 17.1%	49,409
6AB recycled pool	Neil	6,963 11.7%	6,739 11.7%	5,888 10.6%	5,524 10.5%	7,292 12.4%	3,861 6.5%	2,009 7.4%	38,276
CMN / N1N recycled pool	Neil	2,025 3.4%	2,267 3.9%	3,584 6.5%	3,547 6.7%	4,382 7.4%	11,219 19.0%	1,103 4.1%	28,127
FB Alan Facebook family	Alan	5,848 9.8%	6,658 11.6%	3,543 6.4%	2,762 5.2%	2,556 4.3%	3,370 5.7%	2,480 9.1%	27,217
3CX Alan 3CX family (incl. 1F/1M/2F/3F splits)	Alan	7,558 12.7%	4,928 8.6%	4,809 8.7%	2,822 5.3%	2,640 4.5%	2,806 4.7%	1,543 5.7%	27,106
Boost 11/12/13 Boost demographic codes 11F/12F/13F/11M/12M/13M	Boost	10,464 17.6%	7,659 13.3%	3,874 7.0%	2,907 5.5%	110 0.2%	88 0.1%	1 0.0%	25,103
1FX Blue Rooms adults — Meta	Blue Rooms	—	—	3,720 6.7%	4,299 8.1%	4,813 8.2%	7,769 13.1%	4,435 16.3%	25,036
IG Alan Instagram family	Alan	5,280 8.9%	4,731 8.2%	3,145 5.7%	1,846 3.5%	1,781 3.0%	1,041 1.8%	30 0.1%	17,854
3DE Alan 3DE family	Alan	4,628 7.8%	4,099 7.1%	2,730 4.9%	831 1.6%	24 0.0%	130 0.2%	3 0.0%	12,445
KX PMax Google PMax — kids	Blue Rooms	—	—	—	3,262 6.2%	7,268 12.3%	630 1.1%	10 0.0%	11,170
GX PMax Google PMax — adults	Blue Rooms	—	—	—	3,176 6.0%	3,968 6.7%	2,577 4.4%	699 2.6%	10,420
SNAP Blue Rooms Snapchat	Blue Rooms	—	—	870 1.6%	2,322 4.4%	2,438 4.1%	2,508 4.2%	966 3.6%	9,104
5AB recycled pool	Neil	1,694 2.8%	1,485 2.6%	1,122 2.0%	1,461 2.8%	925 1.6%	495 0.8%	965 3.5%	8,147
4IG Alan 4IG family (recycled pool)	Alan	2,363 4.0%	1,541 2.7%	1,335 2.4%	601 1.1%	904 1.5%	757 1.3%	30 0.1%	7,531
4AB recycled pool (bills to Alan)	Alan	2,416 4.1%	1,194 2.1%	75 0.1%	29 0.1%	24 0.0%	19 0.0%	11 0.0%	3,768
PX Blue Rooms — new July code	Blue Rooms	—	—	—	—	3,140 5.3%	79 0.1%	18 0.1%	3,237
Other small leftover codes (TC, A1K, A1M, YT, 25…)	Alan	116 0.2%	79 0.1%	95 0.2%	60 0.1%	79 0.1%	1,531 2.6%	614 2.3%	2,574
Organic website funnel (FL01 etc.)	Organic	434 0.7%	315 0.5%	423 0.8%	414 0.8%	396 0.7%	335 0.6%	188 0.7%	2,505
KIDS (old) the original kids codes, pre-KIDSX	Blue Rooms	1,280 2.2%	522 0.9%	3 0.0%	—	—	19 0.0%	1 0.0%	1,825
TOTAL leads in		59,455	57,568	55,499	52,827	58,861	59,163	27,191	370,564

Before PMax vs now

Compares each group's average month before PMax (Mar 26–May 26) with Aug 26, the last complete month. Sorted by the biggest drop first: these are the codes that were turned down as PMax, KIDSX and 1FX were turned up.

Group	Avg month pre-PMax	Aug 26	Change	%
Boost 11/12/13	7,332	88	-7,244	-99%
3DE	3,819	130	-3,689	-97%
IG	4,385	1,041	-3,344	-76%
3CX	5,765	2,806	-2,959	-51%
6AB	6,530	3,861	-2,669	-41%
FB	5,350	3,370	-1,980	-37%
4AB	1,228	19	-1,209	-98%
4IG	1,746	757	-989	-57%
5AB	1,434	495	-939	-65%
LP	8,309	7,533	-776	-9%
KIDS (old)	602	19	-583	-97%
Organic	391	335	-56	-14%
PX	—	79	+79	new
KX PMax	—	630	+630	new
Other	97	1,531	+1,434	+1484%
SNAP	290	2,508	+2,218	+765%
GX PMax	—	2,577	+2,577	new
KIDSX	6,364	12,396	+6,032	+95%
1FX	1,240	7,769	+6,529	+527%
CMN / N1N	2,625	11,219	+8,594	+327%

Leads by supplier and month

Supplier	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
Blue Rooms	1,280 2.2%	6,515 11.3%	17,621 31.8%	23,822 45.1%	31,032 52.7%	27,079 45.8%	13,574 49.9%	120,923
Alan	28,838 48.5%	24,053 41.8%	16,266 29.3%	9,690 18.3%	8,266 14.0%	8,641 14.6%	4,712 17.3%	100,466
Neil	10,682 18.0%	10,491 18.2%	10,594 19.1%	10,532 19.9%	12,599 21.4%	15,575 26.3%	4,077 15.0%	74,550
Lead Pronto	8,386 14.1%	9,358 16.3%	7,183 12.9%	5,740 10.9%	6,569 11.2%	7,533 12.7%	4,643 17.1%	49,412
Boost	9,842 16.6%	6,843 11.9%	3,417 6.2%	2,634 5.0%	—	1 0.0%	—	22,737
Organic	427 0.7%	308 0.5%	418 0.8%	409 0.8%	395 0.7%	334 0.6%	185 0.7%	2,476

Code family detail (top 60 families — every code is in the CSV)

Family	Group	Supplier	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
KIDSX	KIDSX	Blue Rooms	—	5,993	13,080	11,187	9,542	12,007	6,734	58,543
LP2	LP	Lead Pronto	7,886	9,037	6,822	5,409	6,470	7,307	4,391	47,322
6AB	6AB	Neil	6,963	6,739	5,888	5,524	7,292	3,861	2,009	38,276
1FX	1FX	Blue Rooms	—	—	3,648	3,842	4,697	7,534	3,961	23,682
N1N	CMN / N1N	Neil	1,196	1,428	2,915	2,764	2,940	8,260	597	20,100
3CX1F	3CX	Alan	3,066	2,196	2,131	1,652	1,649	1,506	816	13,016
12F	Boost 11/12/13	Boost	4,259	4,192	2,456	333	—	—	—	11,240
KX	KX	Blue Rooms	—	—	—	3,260	7,263	573	—	11,096
11F	Boost 11/12/13	Boost	4,716	2,537	961	2,301	—	1	—	10,516
GX	GX	Blue Rooms	—	—	—	3,174	3,939	2,529	626	10,268
SNAP	SNAP	Blue Rooms	—	—	870	2,322	2,438	2,391	809	8,830
5AB	5AB	Neil	1,694	1,485	1,122	1,461	925	495	965	8,147
CMN	CMN / N1N	Neil	829	839	669	783	1,442	2,959	506	8,027
3CX1M	3CX	Alan	1,638	1,170	1,044	706	695	837	479	6,569
IG23F	IG	Alan	2,201	1,579	1,085	525	536	167	—	6,093
FB31M	FB	Alan	813	648	630	596	745	1,260	1,189	5,881
FB33F	FB	Alan	1,674	2,182	619	337	476	318	117	5,723
FB32F	FB	Alan	716	1,217	936	817	382	490	288	4,846
FB31F	FB	Alan	830	961	443	561	664	656	412	4,527
4AB	4AB	Alan	2,388	1,185	67	28	22	14	10	3,714
IG22F	IG	Alan	1,025	974	630	402	430	214	—	3,675
PX	PX	Blue Rooms	—	—	—	—	3,140	55	6	3,201
3DE3F	3DE	Alan	1,526	813	554	116	6	1	—	3,016
IG21F	IG	Alan	515	552	412	331	362	338	—	2,510
01	Organic	Organic	427	308	418	409	395	334	185	2,476
3DE1F	3DE	Alan	814	863	534	133	—	1	—	2,345
3DE2F	3DE	Alan	793	765	571	120	3	1	—	2,253
FB33M	FB	Alan	786	855	303	78	99	91	34	2,246
LP2 (R)	LP	Lead Pronto	499	319	358	331	95	217	252	2,071
3CX3F	3CX	Alan	859	386	571	54	57	84	37	2,048
4IG32F	4IG	Alan	461	324	461	206	371	219	—	2,042
FB32M	FB	Alan	498	405	196	77	137	355	255	1,923
KIDS	KIDS (old)	Blue Rooms	1,275	517	2	—	—	—	1	1,795
IG21M	IG	Alan	398	373	227	203	210	162	—	1,573
3DE1M	3DE	Alan	442	506	306	285	2	1	1	1,543
4IG31F	4IG	Alan	267	240	298	143	263	242	—	1,453
4IG33F	4IG	Alan	710	276	141	89	146	42	—	1,404
1FX (R)	1FX	Alan	—	—	72	457	116	235	474	1,354
DX	Other	Blue Rooms	—	—	—	—	—	1,320	14	1,334
11F (R)	Boost 11/12/13	Alan	367	498	148	142	101	39	—	1,295
3CX2F	3CX	Alan	441	271	270	74	77	114	41	1,288
3CX3M	3CX	Alan	617	228	305	27	35	44	18	1,274
4IG31M	4IG	Alan	410	339	198	50	112	162	—	1,271
KIDSX (R)	KIDSX	Blue Rooms	—	—	20	37	13	389	708	1,167
IG23M	IG	Alan	294	314	199	88	115	28	—	1,038
12F (R)	Boost 11/12/13	Alan	224	303	308	131	9	33	1	1,009
11M	Boost 11/12/13	Boost	867	114	—	—	—	—	—	981
3CX2M	3CX	Alan	414	194	209	37	45	50	22	971
IG22M	IG	Alan	242	310	181	78	74	35	—	920
3CX1F (R)	3CX	Alan	201	207	112	129	38	70	71	828
3DE	3DE	Alan	266	310	139	47	—	—	1	763
3DE2M	3DE	Alan	228	252	217	10	—	—	—	707
IG23F (R)	IG	Alan	201	193	125	65	17	21	3	625
3DE3M	3DE	Alan	226	173	163	1	—	2	—	565
3CX1M (R)	3CX	Alan	163	133	64	75	16	35	46	532
4IG32M	4IG	Alan	229	154	71	3	2	2	—	461
IG22F (R)	IG	Alan	108	129	90	73	12	18	7	437
FB32F (R)	FB	Alan	60	53	113	112	22	23	24	407
FB33F (R)	FB	Alan	100	102	87	64	10	33	10	406
FB31M (R)	FB	Alan	107	50	55	41	13	30	88	384

Boston — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
KIDSX	—	750 14.5%	1,310 24.8%	1,119 22.2%	1,174 20.7%	1,475 24.9%	576 20.8%	6,404
LP	1,069 20.5%	1,160 22.4%	917 17.4%	869 17.3%	833 14.7%	781 13.2%	577 20.8%	6,206
IG	805 15.4%	924 17.8%	702 13.3%	398 7.9%	425 7.5%	193 3.3%	2 0.1%	3,449
3CX	731 14.0%	370 7.1%	673 12.8%	380 7.5%	453 8.0%	425 7.2%	206 7.4%	3,238
6AB	564 10.8%	488 9.4%	426 8.1%	419 8.3%	606 10.7%	316 5.3%	184 6.6%	3,003
CMN / N1N	187 3.6%	213 4.1%	299 5.7%	302 6.0%	432 7.6%	1,122 18.9%	111 4.0%	2,666
1FX	—	—	263 5.0%	181 3.6%	339 6.0%	746 12.6%	633 22.9%	2,162
FB	602 11.5%	592 11.4%	215 4.1%	46 0.9%	8 0.1%	5 0.1%	144 5.2%	1,612
Boost 11/12/13	631 12.1%	353 6.8%	224 4.2%	322 6.4%	16 0.3%	—	—	1,546
SNAP	—	—	65 1.2%	253 5.0%	231 4.1%	346 5.8%	156 5.6%	1,051
GX PMax	—	—	—	240 4.8%	350 6.2%	251 4.2%	80 2.9%	921
5AB	159 3.1%	109 2.1%	95 1.8%	170 3.4%	102 1.8%	40 0.7%	89 3.2%	764
KX PMax	—	—	—	281 5.6%	381 6.7%	43 0.7%	2 0.1%	707
Other	34 0.7%	54 1.0%	75 1.4%	51 1.0%	66 1.2%	187 3.2%	7 0.3%	474
4AB	229 4.4%	173 3.3%	13 0.2%	3 0.1%	1 0.0%	1 0.0%	1 0.0%	421
PX	—	—	—	—	255 4.5%	1 0.0%	2 0.1%	258
KIDS (old)	202 3.9%	4 0.1%	—	—	—	—	—	206
TOTAL	5,213	5,190	5,277	5,034	5,672	5,932	2,770	35,088

New York — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
KIDSX	—	1,007 11.2%	2,828 36.7%	1,389 23.5%	976 11.9%	2,798 34.3%	1,693 49.5%	10,691
6AB	1,736 18.3%	1,565 17.5%	1,082 14.1%	1,053 17.8%	1,220 14.8%	548 6.7%	336 9.8%	7,540
CMN / N1N	439 4.6%	397 4.4%	615 8.0%	520 8.8%	668 8.1%	1,996 24.5%	220 6.4%	4,855
IG	1,615 17.0%	1,610 18.0%	794 10.3%	105 1.8%	35 0.4%	102 1.3%	3 0.1%	4,264
3CX	2,328 24.5%	934 10.4%	325 4.2%	86 1.5%	25 0.3%	303 3.7%	41 1.2%	4,042
Boost 11/12/13	1,454 15.3%	1,760 19.6%	438 5.7%	44 0.7%	17 0.2%	1 0.0%	—	3,714
LP	864 9.1%	974 10.9%	293 3.8%	161 2.7%	398 4.8%	535 6.6%	397 11.6%	3,622
KX PMax	—	—	—	711 12.0%	1,844 22.4%	167 2.0%	1 0.0%	2,723
1FX	—	—	430 5.6%	417 7.0%	671 8.2%	713 8.7%	418 12.2%	2,649
5AB	539 5.7%	490 5.5%	337 4.4%	346 5.8%	184 2.2%	102 1.3%	213 6.2%	2,211
SNAP	—	—	200 2.6%	339 5.7%	507 6.2%	552 6.8%	70 2.0%	1,668
GX PMax	—	—	—	613 10.4%	872 10.6%	149 1.8%	10 0.3%	1,644
FB	121 1.3%	135 1.5%	349 4.5%	132 2.2%	106 1.3%	23 0.3%	9 0.3%	875
PX	—	—	—	—	693 8.4%	20 0.2%	4 0.1%	717
KIDS (old)	254 2.7%	9 0.1%	—	—	—	—	—	263
4AB	143 1.5%	85 0.9%	9 0.1%	5 0.1%	6 0.1%	2 0.0%	—	250
Other	2 0.0%	2 0.0%	—	—	—	148 1.8%	4 0.1%	156
TOTAL	9,495	8,968	7,700	5,921	8,222	8,159	3,419	51,884

Chicago — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
IG	2,207 25.6%	1,461 17.3%	1,175 16.3%	843 11.1%	809 9.6%	518 6.1%	20 0.6%	7,033
LP	1,103 12.8%	1,429 16.9%	1,039 14.4%	680 9.0%	663 7.9%	1,016 12.0%	616 17.0%	6,546
KIDSX	—	729 8.6%	1,075 14.9%	1,221 16.1%	1,246 14.8%	1,263 14.9%	900 24.8%	6,434
6AB	971 11.3%	1,121 13.3%	975 13.5%	1,007 13.3%	1,097 13.0%	705 8.3%	336 9.3%	6,212
CMN / N1N	363 4.2%	445 5.3%	596 8.2%	677 8.9%	834 9.9%	1,730 20.4%	161 4.4%	4,806
Boost 11/12/13	2,018 23.4%	1,156 13.7%	640 8.9%	566 7.5%	31 0.4%	16 0.2%	1 0.0%	4,428
FB	823 9.6%	1,203 14.3%	453 6.3%	334 4.4%	348 4.1%	361 4.3%	427 11.8%	3,949
1FX	—	—	490 6.8%	739 9.7%	781 9.3%	1,323 15.6%	562 15.5%	3,895
3CX	535 6.2%	652 7.7%	569 7.9%	296 3.9%	230 2.7%	224 2.6%	140 3.9%	2,646
SNAP	—	—	184 2.5%	390 5.1%	396 4.7%	506 6.0%	209 5.8%	1,685
KX PMax	—	—	—	402 5.3%	1,142 13.6%	101 1.2%	3 0.1%	1,648
GX PMax	—	—	—	422 5.6%	559 6.6%	369 4.3%	104 2.9%	1,454
4AB	499 5.8%	159 1.9%	13 0.2%	1 0.0%	6 0.1%	7 0.1%	3 0.1%	688
Other	15 0.2%	3 0.0%	17 0.2%	7 0.1%	10 0.1%	296 3.5%	12 0.3%	360
PX	—	—	—	—	263 3.1%	3 0.0%	5 0.1%	271
5AB	2 0.0%	1 0.0%	3 0.0%	3 0.0%	1 0.0%	53 0.6%	132 3.6%	195
KIDS (old)	75 0.9%	73 0.9%	1 0.0%	—	—	3 0.0%	—	152
TOTAL	8,611	8,432	7,230	7,588	8,416	8,494	3,631	52,402

Dallas — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
3CX	2,142 24.0%	1,361 17.2%	1,559 20.1%	1,012 15.2%	779 11.1%	916 11.7%	516 14.4%	8,285
LP	775 8.7%	948 12.0%	830 10.7%	729 10.9%	734 10.5%	870 11.1%	466 13.0%	5,352
KIDSX	—	511 6.4%	890 11.5%	686 10.3%	793 11.3%	1,440 18.3%	889 24.8%	5,209
6AB	1,108 12.4%	1,008 12.7%	852 11.0%	675 10.1%	870 12.4%	423 5.4%	226 6.3%	5,162
3DE	1,859 20.8%	1,502 19.0%	1,260 16.2%	361 5.4%	4 0.1%	89 1.1%	—	5,075
FB	748 8.4%	788 9.9%	410 5.3%	354 5.3%	765 10.9%	849 10.8%	361 10.1%	4,275
Boost 11/12/13	1,341 15.0%	1,059 13.4%	687 8.9%	532 8.0%	12 0.2%	35 0.4%	—	3,666
CMN / N1N	265 3.0%	327 4.1%	465 6.0%	449 6.7%	485 6.9%	1,328 16.9%	125 3.5%	3,444
1FX	—	—	489 6.3%	501 7.5%	655 9.4%	946 12.1%	632 17.6%	3,223
5AB	256 2.9%	274 3.5%	203 2.6%	266 4.0%	181 2.6%	53 0.7%	81 2.3%	1,314
GX PMax	—	—	—	311 4.7%	410 5.9%	467 5.9%	111 3.1%	1,299
SNAP	—	—	103 1.3%	420 6.3%	329 4.7%	242 3.1%	171 4.8%	1,265
KX PMax	—	—	—	366 5.5%	666 9.5%	68 0.9%	—	1,100
4AB	346 3.9%	116 1.5%	5 0.1%	4 0.1%	1 0.0%	3 0.0%	1 0.0%	476
PX	—	—	—	—	312 4.5%	3 0.0%	—	315
Other	2 0.0%	—	1 0.0%	1 0.0%	—	115 1.5%	5 0.1%	124
KIDS (old)	80 0.9%	32 0.4%	1 0.0%	—	—	2 0.0%	1 0.0%	116
TOTAL	8,922	7,926	7,755	6,667	6,996	7,849	3,585	49,700

Houston — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
KIDSX	—	1,023 13.6%	1,871 25.5%	1,839 25.9%	1,026 14.2%	1,031 13.4%	974 25.8%	7,764
3DE	2,769 34.1%	2,597 34.6%	1,470 20.0%	470 6.6%	20 0.3%	41 0.5%	3 0.1%	7,370
LP	1,010 12.4%	881 11.7%	768 10.5%	759 10.7%	1,005 13.9%	1,214 15.8%	694 18.4%	6,331
FB	1,016 12.5%	494 6.6%	491 6.7%	346 4.9%	876 12.1%	1,033 13.4%	575 15.2%	4,831
6AB	867 10.7%	858 11.4%	698 9.5%	587 8.3%	839 11.6%	494 6.4%	277 7.3%	4,620
3CX	970 11.9%	557 7.4%	526 7.2%	491 6.9%	448 6.2%	380 4.9%	216 5.7%	3,588
CMN / N1N	271 3.3%	258 3.4%	431 5.9%	475 6.7%	602 8.3%	1,391 18.1%	151 4.0%	3,579
1FX	—	—	307 4.2%	220 3.1%	410 5.7%	1,114 14.5%	462 12.2%	2,513
Boost 11/12/13	613 7.5%	398 5.3%	485 6.6%	475 6.7%	13 0.2%	15 0.2%	—	1,999
5AB	307 3.8%	267 3.6%	197 2.7%	290 4.1%	161 2.2%	76 1.0%	157 4.2%	1,455
GX PMax	—	—	—	415 5.8%	465 6.4%	422 5.5%	136 3.6%	1,438
KX PMax	—	—	—	374 5.3%	774 10.7%	68 0.9%	1 0.0%	1,217
SNAP	—	—	90 1.2%	359 5.1%	309 4.3%	247 3.2%	124 3.3%	1,129
PX	—	—	—	—	293 4.0%	5 0.1%	1 0.0%	299
4AB	220 2.7%	54 0.7%	2 0.0%	5 0.1%	3 0.0%	—	—	284
Other	27 0.3%	9 0.1%	—	—	—	166 2.2%	4 0.1%	206
KIDS (old)	58 0.7%	120 1.6%	—	—	—	3 0.0%	—	181
TOTAL	8,128	7,516	7,336	7,105	7,244	7,700	3,775	48,804

Nashville — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
LP	1,256 22.8%	911 16.7%	986 19.7%	755 15.0%	796 13.9%	697 13.9%	388 16.1%	5,789
KIDSX	—	487 8.9%	834 16.6%	827 16.4%	839 14.7%	1,008 20.0%	781 32.3%	4,776
6AB	852 15.5%	829 15.2%	611 12.2%	470 9.3%	734 12.9%	364 7.2%	204 8.4%	4,064
IG	653 11.8%	736 13.5%	474 9.5%	500 9.9%	512 9.0%	228 4.5%	5 0.2%	3,108
CMN / N1N	237 4.3%	242 4.4%	425 8.5%	375 7.5%	379 6.6%	1,137 22.6%	95 3.9%	2,890
FB	527 9.6%	945 17.3%	398 7.9%	271 5.4%	96 1.7%	269 5.4%	188 7.8%	2,694
Boost 11/12/13	844 15.3%	491 9.0%	374 7.5%	365 7.3%	—	2 0.0%	—	2,076
3CX	354 6.4%	420 7.7%	552 11.0%	184 3.7%	162 2.8%	147 2.9%	113 4.7%	1,932
1FX	—	—	163 3.3%	147 2.9%	292 5.1%	435 8.7%	387 16.0%	1,424
GX PMax	—	—	—	483 9.6%	489 8.6%	244 4.9%	56 2.3%	1,272
KX PMax	—	—	—	327 6.5%	795 13.9%	36 0.7%	—	1,158
5AB	204 3.7%	137 2.5%	113 2.3%	125 2.5%	97 1.7%	45 0.9%	87 3.6%	808
SNAP	—	—	67 1.3%	195 3.9%	203 3.6%	190 3.8%	99 4.1%	754
4AB	466 8.5%	256 4.7%	15 0.3%	4 0.1%	2 0.0%	1 0.0%	5 0.2%	749
PX	—	—	—	—	311 5.4%	24 0.5%	1 0.0%	336
Other	8 0.1%	—	2 0.0%	1 0.0%	—	201 4.0%	7 0.3%	219
KIDS (old)	110 2.0%	11 0.2%	—	—	—	—	—	121
TOTAL	5,511	5,465	5,014	5,029	5,707	5,028	2,416	34,170

Florida — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
KIDSX	—	1,486 17.0%	4,292 43.5%	4,143 42.7%	3,501 32.0%	3,381 33.6%	1,629 37.1%	18,432
LP	1,339 16.1%	1,377 15.8%	971 9.8%	688 7.1%	726 6.6%	833 8.3%	526 12.0%	6,460
6AB	861 10.3%	827 9.5%	702 7.1%	736 7.6%	1,176 10.7%	562 5.6%	258 5.9%	5,122
1FX	—	—	801 8.1%	1,062 10.9%	638 5.8%	1,175 11.7%	642 14.6%	4,318
FB	1,177 14.1%	1,255 14.4%	423 4.3%	361 3.7%	109 1.0%	417 4.1%	381 8.7%	4,123
4IG	1,083 13.0%	768 8.8%	612 6.2%	275 2.8%	450 4.1%	423 4.2%	10 0.2%	3,621
CMN / N1N	260 3.1%	226 2.6%	492 5.0%	407 4.2%	542 4.9%	1,535 15.3%	139 3.2%	3,601
3CX	498 6.0%	634 7.3%	605 6.1%	373 3.8%	543 5.0%	411 4.1%	311 7.1%	3,375
Boost 11/12/13	1,712 20.6%	1,248 14.3%	308 3.1%	9 0.1%	—	17 0.2%	—	3,294
Organic	434 5.2%	315 3.6%	423 4.3%	414 4.3%	396 3.6%	335 3.3%	188 4.3%	2,505
KX PMax	—	—	—	405 4.2%	1,216 11.1%	114 1.1%	2 0.0%	1,737
GX PMax	—	—	—	434 4.5%	496 4.5%	335 3.3%	102 2.3%	1,367
5AB	227 2.7%	197 2.3%	168 1.7%	251 2.6%	193 1.8%	119 1.2%	180 4.1%	1,335
PX	—	—	—	—	739 6.7%	5 0.0%	—	744
4AB	380 4.6%	260 3.0%	15 0.2%	5 0.1%	3 0.0%	4 0.0%	1 0.0%	668
SNAP	—	—	66 0.7%	139 1.4%	223 2.0%	190 1.9%	19 0.4%	637
KIDS (old)	335 4.0%	131 1.5%	—	—	—	11 0.1%	—	477
Other	22 0.3%	10 0.1%	—	—	—	198 2.0%	8 0.2%	238
TOTAL	8,328	8,734	9,878	9,702	10,951	10,065	4,396	62,054

Orlando — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
LP	970 18.5%	1,678 31.4%	1,379 26.0%	1,099 19.0%	1,411 25.0%	1,587 26.7%	979 37.0%	9,103
FB	834 15.9%	1,246 23.3%	804 15.1%	918 15.9%	248 4.4%	410 6.9%	395 14.9%	4,855
1FX	—	—	777 14.6%	1,032 17.9%	1,027 18.2%	1,317 22.2%	699 26.4%	4,852
Boost 11/12/13	1,851 35.3%	1,194 22.4%	718 13.5%	594 10.3%	21 0.4%	2 0.0%	—	4,380
4IG	1,280 24.4%	773 14.5%	723 13.6%	326 5.6%	454 8.0%	334 5.6%	20 0.8%	3,910
6AB	4 0.1%	43 0.8%	542 10.2%	577 10.0%	750 13.3%	449 7.6%	188 7.1%	2,553
CMN / N1N	3 0.1%	159 3.0%	261 4.9%	342 5.9%	440 7.8%	980 16.5%	101 3.8%	2,286
GX PMax	—	—	—	258 4.5%	327 5.8%	340 5.7%	100 3.8%	1,025
SNAP	—	—	95 1.8%	227 3.9%	240 4.2%	235 4.0%	118 4.5%	915
KX PMax	—	—	—	396 6.9%	450 8.0%	33 0.6%	1 0.0%	880
KIDS (old)	166 3.2%	142 2.7%	1 0.0%	—	—	—	—	309
PX	—	—	—	—	274 4.8%	18 0.3%	5 0.2%	297
Other	5 0.1%	1 0.0%	—	—	—	220 3.7%	12 0.5%	238
4AB	133 2.5%	91 1.7%	3 0.1%	2 0.0%	2 0.0%	1 0.0%	—	232
5AB	—	10 0.2%	6 0.1%	10 0.2%	6 0.1%	7 0.1%	26 1.0%	65
TOTAL	5,246	5,337	5,309	5,781	5,650	5,933	2,644	35,900

Unknown — leads by group and month

Group	Mar 26	Apr 26	May 26	Jun 26	Jul 26	Aug 26	Sep 26 *	Total
Other	1 100.0%	—	—	—	3 100.0%	—	555 100.0%	559
FB	—	—	—	—	—	3 100.0%	—	3
TOTAL	1	0	0	0	3	3	555	562

Lead Groups by Month · Mar 26 → Sep 26 · incl. recycled