Share:

Leads ROI + CRM Performance — Week 5-11 Dec 2025

9,524 leads  ·  458 booked  ·  4.8% conv  ·  0 showed  ·  $512,016 sales value  ·  CPL —  ·  Cost/Book —
Florida 1,122Chicago 1,165Dallas 1,290Boston 924Houston 1,408Nashville 1,065New York 2,550
Total Spend
—
fresh —  ·  recycled —
Cost Per Lead
—
9,524 fresh leads
Cost Per Booking
—
458 booked  ·  4.8% conv
Showed
0
0.0% show rate
Sales Value
$512,016
from CRM closes
City Summary
CitySpendLeadsCPL BookedConv%Showed Show%Sales ValueCost/Book
Florida — 1,122 — 68 6.1% — 0.0% $62,099 —
Chicago — 1,165 — 66 5.7% — 0.0% $87,732 —
Dallas — 1,290 — 69 5.3% — 0.0% $74,150 —
Boston — 924 — 44 4.8% — 0.0% $21,550 —
Houston — 1,408 — 62 4.4% — 0.0% $113,025 —
Nashville — 1,065 — 44 4.1% — 0.0% $41,875 —
New York — 2,550 — 105 4.1% — 0.0% $111,585 —
Florida 13 campaign codes
—
Spend
1,122
Leads In
6.1%
Conv%
—
Showed
$62,099
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#FL4IG3 Alan — 603 — 45 7.5% — — $34,524 —
#FLFB3 Alan — 28 — 2 7.1% — — $17,025 —
#FL01 Alan — 72 — 5 6.9% — — $3,500 —
#FL11F Alan — 44 — 3 6.8% — — — —
#FLP1M Lead Pronto — 46 — 3 6.5% — — — —
#FLP1F Lead Pronto — 104 — 4 3.8% — — — —
#FL3CX Boost — 164 — 6 3.7% — — $7,050 —
#FL13F Alan — 25 — 0 0.0% — — — —
#FL12F Alan — 31 — 0 0.0% — — — —
#FLP3F Lead Pronto — 3 — 0 0.0% — — — —
#FLP2F Lead Pronto — 1 — 0 0.0% — — — —
#FLP2M Lead Pronto — 1 — 0 0.0% — — — —
#FLGD Alan — 0 — 0 — — — — —
Chicago 13 campaign codes
—
Spend
1,165
Leads In
5.7%
Conv%
—
Showed
$87,732
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#CHI11F Alan — 52 — 5 9.6% — — — —
#CHIFB3 Alan — 204 — 16 7.8% — — $44,782 —
#CHILP1F Lead Pronto — 41 — 3 7.3% — — — —
#CHI12F Alan — 31 — 2 6.5% — — — —
#CHI13F Alan — 17 — 1 5.9% — — — —
#CHIIG2 Alan — 615 — 33 5.4% — — $31,800 —
#CHILP3F Lead Pronto — 44 — 2 4.5% — — — —
#CHI3CX Boost — 105 — 4 3.8% — — $8,150 —
#CHILP3M Lead Pronto — 26 — 0 0.0% — — — —
#CHILP2F Lead Pronto — 25 — 0 0.0% — — $3,000 —
#CHIA1M Alan — 1 — 0 0.0% — — — —
#CHILP2M Lead Pronto — 1 — 0 0.0% — — — —
#CHILP1M Lead Pronto — 3 — 0 0.0% — — — —
Dallas 16 campaign codes
—
Spend
1,290
Leads In
5.3%
Conv%
—
Showed
$74,150
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#DAL11F Alan — 50 — 7 14.0% — — $2,050 —
#DALKIDS Alan — 22 — 2 9.1% — — $200 —
#DALP1M Lead Pronto — 33 — 3 9.1% — — — —
#DAL12F Alan — 45 — 4 8.9% — — — —
#DALP1F Lead Pronto — 51 — 3 5.9% — — — —
#DAL3CX Boost — 458 — 25 5.5% — — $11,750 —
#DAL3DE Boost — 491 — 22 4.5% — — $31,250 —
#DALP3F Lead Pronto — 27 — 1 3.7% — — — —
#DALP3M Lead Pronto — 40 — 1 2.5% — — — —
#DAL13F Alan — 44 — 1 2.3% — — — —
#DALFB3 Alan — 24 — 0 0.0% — — $26,800 —
#DALP2F Lead Pronto — 4 — 0 0.0% — — — —
#DALP2M Lead Pronto — 1 — 0 0.0% — — — —
#DAL11 Alan — 0 — 0 — — — $50 —
#DALGD Alan — 0 — 0 — — — $2,000 —
#DALP2 Lead Pronto — 0 — 0 — — — $50 —
Boston 16 campaign codes
—
Spend
924
Leads In
4.8%
Conv%
—
Showed
$21,550
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#BOFB3 Alan — 8 — 4 50.0% — — $3,000 —
#BOSLP2F Lead Pronto — 13 — 2 15.4% — — — —
#BOS12F Alan — 17 — 2 11.8% — — $50 —
#BOSLP1M Lead Pronto — 23 — 2 8.7% — — — —
#BOS11F Alan — 64 — 5 7.8% — — $1,000 —
#BOSKIDS Alan — 13 — 1 7.7% — — — —
#BOIG2 Alan — 439 — 20 4.6% — — $8,675 —
#BOSLP3M Lead Pronto — 22 — 1 4.5% — — — —
#BOSLP3F Lead Pronto — 24 — 1 4.2% — — — —
#BO3CX Boost — 236 — 6 2.5% — — $4,425 —
#BOSLP1F Lead Pronto — 25 — 0 0.0% — — — —
#BOSLP2M Lead Pronto — 20 — 0 0.0% — — — —
#BOS13F Alan — 17 — 0 0.0% — — — —
#BOSA1M Alan — 1 — 0 0.0% — — $4,000 —
#BOSA1K Alan — 2 — 0 0.0% — — — —
#BOSGD Alan — 0 — 0 — — — $400 —
Houston 15 campaign codes
—
Spend
1,408
Leads In
4.4%
Conv%
—
Showed
$113,025
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#HOUFB3 Alan — 0 — 8 — — — $33,550 —
#HOULP1F Lead Pronto — 31 — 4 12.9% — — — —
#HOU11F Alan — 45 — 3 6.7% — — $4,000 —
#HOU3DE Boost — 682 — 33 4.8% — — $24,600 —
#HOU13F Alan — 24 — 1 4.2% — — — —
#HOU12F Alan — 34 — 1 2.9% — — $50 —
#HOU3CX Boost — 310 — 9 2.9% — — $30,525 —
#HOULP3F Lead Pronto — 41 — 1 2.4% — — — —
#HOULP2 Lead Pronto — 211 — 2 0.9% — — $9,050 —
#HOULP2M Lead Pronto — 27 — 0 0.0% — — — —
#HOULP2F Lead Pronto — 2 — 0 0.0% — — — —
#HOULP1M Lead Pronto — 1 — 0 0.0% — — — —
#HOULP1 Lead Pronto — 0 — 0 — — — $11,000 —
#HOUA1F Alan — 0 — 0 — — — $250 —
#HOUGD Alan — 0 — 0 — — — — —
Nashville 13 campaign codes
—
Spend
1,065
Leads In
4.1%
Conv%
—
Showed
$41,875
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#NAFB3 Alan — 5 — 7 140.0% — — $6,075 —
#NA11 Alan — 0 — 1 — — — $9,225 —
#NA3CX Boost — 101 — 7 6.9% — — $3,550 —
#NA11F Alan — 112 — 6 5.4% — — $4,000 —
#NALP1F Lead Pronto — 41 — 2 4.9% — — $1,500 —
#NALP3F Lead Pronto — 42 — 2 4.8% — — — —
#NAIG2 Alan — 556 — 17 3.1% — — $13,525 —
#NA12F Alan — 44 — 1 2.3% — — — —
#NA13F Alan — 59 — 1 1.7% — — $4,000 —
#NALP1M Lead Pronto — 35 — 0 0.0% — — — —
#NALP3M Lead Pronto — 17 — 0 0.0% — — — —
#NALP2F Lead Pronto — 52 — 0 0.0% — — — —
#NA25 Alan — 1 — 0 0.0% — — — —
New York 18 campaign codes
—
Spend
2,550
Leads In
4.1%
Conv%
—
Showed
$111,585
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#NYLP1 Lead Pronto — 0 — 1 — — — — —
#NY11 Alan — 0 — 1 — — — $1,600 —
#NY25 Alan — 2 — 1 50.0% — — — —
#NYKIDS Alan — 18 — 2 11.1% — — $2,200 —
#NYLP1M Lead Pronto — 47 — 3 6.4% — — — —
#NYLP2M Lead Pronto — 33 — 2 6.1% — — — —
#NYFB3 Alan — 84 — 5 6.0% — — $18,700 —
#NY3CX Boost — 859 — 46 5.4% — — $47,210 —
#NYIG2 Alan — 1,009 — 34 3.4% — — $31,350 —
#NYLP1F Lead Pronto — 92 — 3 3.3% — — — —
#NY11F Alan — 179 — 4 2.2% — — $6,000 —
#NYLP2F Lead Pronto — 53 — 1 1.9% — — $425 —
#NY13F Alan — 61 — 1 1.6% — — $4,050 —
#NY12F Alan — 88 — 1 1.1% — — $50 —
#NYIG4 Alan — 2 — 0 0.0% — — — —
#NYLP3M Lead Pronto — 8 — 0 0.0% — — — —
#NYLP3F Lead Pronto — 14 — 0 0.0% — — — —
#NYFB3E Alan — 1 — 0 0.0% — — — —
Recycled / Other Spend (4AB, N1N, 5AB, 6AB, CMN, TC) — — total
CodeCity Spend Leads CPL Booked Conv% Showed Sales Value
#NY5AB New York — 265 — 1 0.4% — $25
#HOU6AB Houston — 336 — 4 1.2% — $9,000
#DAL6AB Dallas — 411 — — 0.0% — $1,000
#HOUTC Houston — 13 — 17 130.8% — $7,500
#NYTC New York — 12 — 4 33.3% — $3,050
#NY6AB New York — 597 — 6 1.0% — $20,975
#CHI4AB Chicago — 69 — 3 4.3% — $7,500
#NYCMN New York — 74 — 1 1.4% — $3,075
#HOU5AB Houston — 159 — — 0.0% — $50
#NY4AB New York — 201 — 5 2.5% — $13,249
#DAL4AB Dallas — 44 — 3 6.8% — $4,050
#NA6AB Nashville — 277 — 8 2.9% — $6,500
#HOU4AB Houston — 4 — — 0.0% — $1,000
#FL6AB Florida — 291 — 7 2.4% — $14,550
#BOS6AB Boston — 207 — 2 1.0% — $3,000
#CHI6AB Chicago — 217 — 3 1.4% — $9,525
#CHICMN Chicago — 41 — 3 7.3% — $3,500
#DALCMN Dallas — 43 — 3 7.0% — $3,500
#NACMN Nashville — 30 — 3 10.0% — $400
#BOSCMN Boston — 29 — — 0.0% — $3,000
#BOSTC Boston — 8 — 4 50.0% — —
#FL5AB Florida — 129 — 1 0.8% — $7,075
#NA5AB Nashville — 96 — 3 3.1% — —
#DAL5AB Dallas — 125 — 2 1.6% — $7,900
#FLTC Florida — 7 — 8 114.3% — —
#BOS5AB Boston — 99 — 2 2.0% — $400
#FL4AB Florida — 276 — 4 1.4% — $13,100
#NA4AB Nashville — 150 — — 0.0% — $17,005
#CHI5AB Chicago — 1 — — 0.0% — $4,000
#BOS4AB Boston — 103 — 1 1.0% — $5,550
#NATC Nashville — 4 — 7 175.0% — $1,500
#HOUCMN Houston — 31 — 1 3.2% — $3,500
#FLCMN Florida — 15 — — 0.0% — —
#DALTC Dallas — 2 — — 0.0% — $8,500
Total Recycled Spend — 4,366 — 106 2.4% — $182,979