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Leads ROI + CRM Performance — Week 13-19 Feb 2026

8,940 leads  ·  456 booked  ·  5.1% conv  ·  0 showed  ·  $646,494 sales value  ·  CPL —  ·  Cost/Book —
Nashville 611Chicago 1,095Houston 1,178Florida 2,173Dallas 1,220Boston 1,163New York 1,500
Total Spend
—
fresh —  ·  recycled —
Cost Per Lead
—
8,940 fresh leads
Cost Per Booking
—
456 booked  ·  5.1% conv
Showed
0
0.0% show rate
Sales Value
$646,494
from CRM closes
City Summary
CitySpendLeadsCPL BookedConv%Showed Show%Sales ValueCost/Book
Nashville — 611 — 46 7.5% — 0.0% $82,275 —
Chicago — 1,095 — 69 6.3% — 0.0% $65,674 —
Houston — 1,178 — 71 6.0% — 0.0% $79,650 —
Florida — 2,173 — 107 4.9% — 0.0% $156,650 —
Dallas — 1,220 — 58 4.8% — 0.0% $125,650 —
Boston — 1,163 — 46 4.0% — 0.0% $58,795 —
New York — 1,500 — 59 3.9% — 0.0% $77,800 —
Nashville 27 campaign codes
—
Spend
611
Leads In
7.5%
Conv%
—
Showed
$82,275
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#NA12F Alan — 0 — 3 — — — $7,050 —
#NAFB31F Alan — 5 — 1 20.0% — — $10,500 —
#NAFB31M Alan — 41 — 8 19.5% — — $4,550 —
#NAIG21F Alan — 43 — 7 16.3% — — $1,050 —
#NAIG23F Alan — 29 — 4 13.8% — — $5,500 —
#NA3CX1M Boost — 17 — 2 11.8% — — $500 —
#NAFB32M Alan — 22 — 2 9.1% — — $4,000 —
#NAFB32F Alan — 23 — 2 8.7% — — — —
#NAFB33M Alan — 26 — 2 7.7% — — $50 —
#NAIG22F Alan — 16 — 1 6.3% — — $450 —
#NA11F Alan — 66 — 4 6.1% — — $5,500 —
#NA3CX1F Boost — 51 — 3 5.9% — — $7,950 —
#NAIG21M Alan — 18 — 1 5.6% — — $3,000 —
#NALP2 Lead Pronto — 169 — 5 3.0% — — $4,050 —
#NAFB33F Alan — 35 — 1 2.9% — — $5,850 —
#NA3CX2M Boost — 3 — 0 0.0% — — — —
#NAKIDS Alan — 7 — 0 0.0% — — $5,000 —
#NAIG22M Alan — 18 — 0 0.0% — — — —
#NA3CX3F Boost — 4 — 0 0.0% — — — —
#NAIG23M Alan — 13 — 0 0.0% — — $6,500 —
#NAIG2 Alan — 1 — 0 0.0% — — $4,000 —
#NA3CX3M Boost — 2 — 0 0.0% — — — —
#NA3CX2F Boost — 2 — 0 0.0% — — — —
#NA25 Alan — 0 — 0 — — — $875 —
#NA13F Alan — 0 — 0 — — — $4,400 —
#NAGD Alan — 0 — 0 — — — — —
#NA3CX Boost — 0 — 0 — — — $1,500 —
Chicago 30 campaign codes
—
Spend
1,095
Leads In
6.3%
Conv%
—
Showed
$65,674
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#CHIFB3 Alan — 0 — 2 — — — $9,000 —
#CHI12M Alan — 0 — 1 — — — $4,000 —
#CHIIG2 Alan — 2 — 1 50.0% — — $2,500 —
#CHIIG21M Alan — 2 — 1 50.0% — — — —
#CHI3CX1M Boost — 14 — 2 14.3% — — $7,000 —
#CHIFB31M Alan — 113 — 16 14.2% — — $1,300 —
#CHI3CX1F Boost — 45 — 5 11.1% — — $50 —
#CHI11F Alan — 164 — 11 6.7% — — $7,375 —
#CHIFB31F Alan — 31 — 2 6.5% — — $50 —
#CHIKIDS Alan — 16 — 1 6.3% — — $6,700 —
#CHIFB32M Alan — 17 — 1 5.9% — — $3,000 —
#CHIIG22F Alan — 61 — 3 4.9% — — $2,900 —
#CHILP2 Lead Pronto — 205 — 10 4.9% — — $4,500 —
#CHIFB33F Alan — 43 — 2 4.7% — — $499 —
#CHIFB32F Alan — 23 — 1 4.3% — — — —
#CHIIG23F Alan — 156 — 5 3.2% — — $12,400 —
#CHI12F Alan — 167 — 5 3.0% — — — —
#CHIFB33M Alan — 8 — 0 0.0% — — — —
#CHIIG22M Alan — 5 — 0 0.0% — — — —
#CHI3CX2M Boost — 2 — 0 0.0% — — — —
#CHIA1M Alan — 6 — 0 0.0% — — — —
#CHIIG23M Alan — 2 — 0 0.0% — — — —
#CHI3CX2F Boost — 3 — 0 0.0% — — $4,000 —
#CHI3CX3M Boost — 3 — 0 0.0% — — — —
#CHI3CX3F Boost — 3 — 0 0.0% — — — —
#CHIIG21F Alan — 4 — 0 0.0% — — — —
#CHIGD Alan — 0 — 0 — — — — —
#CHILP3F Lead Pronto — 0 — 0 — — — $400 —
#CHI3CX Boost — 0 — 0 — — — — —
#CHI13F Alan — 0 — 0 — — — — —
Houston 28 campaign codes
—
Spend
1,178
Leads In
6.0%
Conv%
—
Showed
$79,650
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#HOUFB31F Alan — 6 — 1 16.7% — — $3,000 —
#HOU3CX2F Boost — 6 — 1 16.7% — — — —
#HOU3DE1F Boost — 85 — 14 16.5% — — $9,500 —
#HOU3CX1M Boost — 50 — 7 14.0% — — — —
#HOU3DE1M Boost — 44 — 5 11.4% — — $4,100 —
#HOUFB31M Alan — 25 — 2 8.0% — — $800 —
#HOUKIDS Alan — 29 — 2 6.9% — — — —
#HOU11F Alan — 110 — 7 6.4% — — $12,050 —
#HOU3CX1F Boost — 101 — 6 5.9% — — $15,150 —
#HOU3DE2M Boost — 21 — 1 4.8% — — $4,000 —
#HOU3DE3F Boost — 219 — 10 4.6% — — $4,050 —
#HOU3DE2F Boost — 93 — 4 4.3% — — $4,000 —
#HOUFB32M Alan — 25 — 1 4.0% — — $3,400 —
#HOUFB33M Alan — 58 — 2 3.4% — — — —
#HOU3DE3M Boost — 30 — 1 3.3% — — — —
#HOULP2 Lead Pronto — 186 — 6 3.2% — — $150 —
#HOUFB33F Alan — 46 — 1 2.2% — — $3,250 —
#HOUFB32F Alan — 21 — 0 0.0% — — $4,000 —
#HOU3DE Boost — 17 — 0 0.0% — — $5,300 —
#HOU3CX3M Boost — 2 — 0 0.0% — — — —
#HOU3CX3F Boost — 3 — 0 0.0% — — — —
#HOU3CX2M Boost — 1 — 0 0.0% — — — —
#HOUFB3 Alan — 0 — 0 — — — $5,050 —
#HOU3CX Boost — 0 — 0 — — — $50 —
#HOU12F Alan — 0 — 0 — — — $500 —
#HOUGD Alan — 0 — 0 — — — $1,300 —
#HOU12M Alan — 0 — 0 — — — — —
#HOU13F Alan — 0 — 0 — — — — —
Florida 45 campaign codes
—
Spend
2,173
Leads In
4.9%
Conv%
—
Showed
$156,650
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#FL13F Alan — 0 — 1 — — — $8,500 —
#FL12M Alan — 0 — 1 — — — $2,900 —
#FL3CX3M Boost — 3 — 1 33.3% — — — —
#ORL4IG31F Alan — 9 — 3 33.3% — — — —
#FLKIDS Alan — 44 — 9 20.5% — — $11,900 —
#FL3CX2M Boost — 5 — 1 20.0% — — $5,500 —
#FL4IG31M Alan — 93 — 13 14.0% — — $7,600 —
#FLFB31M Alan — 43 — 5 11.6% — — $5,150 —
#FL3CX1F Boost — 62 — 5 8.1% — — $4,050 —
#FLFB31F Alan — 38 — 3 7.9% — — $1,550 —
#ORL4IG31M Alan — 53 — 4 7.5% — — — —
#FL3CX1M Boost — 27 — 2 7.4% — — $11,000 —
#FL4IG33M Alan — 30 — 2 6.7% — — $50 —
#FL4IG32M Alan — 49 — 3 6.1% — — $1,500 —
#ORLP2 Lead Pronto — 55 — 3 5.5% — — — —
#FLFB32F Alan — 37 — 2 5.4% — — — —
#FL11F Alan — 261 — 14 5.4% — — $4,150 —
#FL4IG31F Alan — 21 — 1 4.8% — — $6,900 —
#FLP2 Lead Pronto — 368 — 16 4.3% — — $600 —
#FL4IG33F Alan — 98 — 4 4.1% — — $12,450 —
#FLFB32M Alan — 30 — 1 3.3% — — $4,000 —
#FL01 Alan — 100 — 3 3.0% — — $5,450 —
#ORLFB32F Alan — 34 — 1 2.9% — — — —
#FLFB33F Alan — 77 — 2 2.6% — — $6,800 —
#FL4IG32F Alan — 41 — 1 2.4% — — — —
#ORL4IG32F Alan — 41 — 1 2.4% — — — —
#FL12F Alan — 178 — 4 2.2% — — $1,500 —
#FLFB33M Alan — 49 — 1 2.0% — — $800 —
#FL3CX3F Boost — 13 — 0 0.0% — — $6,050 —
#ORLKIDS Alan — 29 — 0 0.0% — — — —
#ORLFB31M Alan — 21 — 0 0.0% — — — —
#FL3CX2F Boost — 3 — 0 0.0% — — — —
#ORLFB31F Alan — 13 — 0 0.0% — — — —
#ORLFB33F Alan — 64 — 0 0.0% — — — —
#ORLFB33M Alan — 17 — 0 0.0% — — — —
#ORLFB32M Alan — 11 — 0 0.0% — — — —
#ORL4IG33F Alan — 91 — 0 0.0% — — — —
#ORL4IG33M Alan — 22 — 0 0.0% — — — —
#ORL4IG32M Alan — 43 — 0 0.0% — — — —
#FL3CX Boost — 0 — 0 — — — $27,150 —
#FLGD Alan — 0 — 0 — — — $4,000 —
#FLFB3 Alan — 0 — 0 — — — — —
#FL4IG3 Alan — 0 — 0 — — — $12,600 —
#FLP1F Lead Pronto — 0 — 0 — — — $3,500 —
#FLP2F Lead Pronto — 0 — 0 — — — $1,000 —
Dallas 28 campaign codes
—
Spend
1,220
Leads In
4.8%
Conv%
—
Showed
$125,650
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#DAL3DE1M Boost — 24 — 6 25.0% — — $6,050 —
#DALFB31M Alan — 11 — 2 18.2% — — $9,150 —
#DAL3CX1M Boost — 97 — 10 10.3% — — $950 —
#DALFB32M Alan — 25 — 2 8.0% — — $9,300 —
#DAL3DE1F Boost — 38 — 3 7.9% — — $7,450 —
#DALFB31F Alan — 17 — 1 5.9% — — — —
#DAL11F Alan — 205 — 11 5.4% — — $4,500 —
#DAL3CX3M Boost — 19 — 1 5.3% — — — —
#DAL3DE2F Boost — 19 — 1 5.3% — — $800 —
#DALKIDS Alan — 19 — 1 5.3% — — $4,050 —
#DALFB33F Alan — 39 — 2 5.1% — — — —
#DAL3DE3F Boost — 99 — 5 5.1% — — $10,900 —
#DALP2 Lead Pronto — 155 — 5 3.2% — — $4,050 —
#DAL3CX1F Boost — 162 — 5 3.1% — — $19,150 —
#DAL12F Alan — 108 — 3 2.8% — — $4,100 —
#DALFB33M Alan — 44 — 0 0.0% — — $24,200 —
#DAL3CX3F Boost — 53 — 0 0.0% — — — —
#DAL3CX2F Boost — 21 — 0 0.0% — — $50 —
#DAL3DE Boost — 9 — 0 0.0% — — $8,550 —
#DALFB32F Alan — 15 — 0 0.0% — — $50 —
#DAL3DE3M Boost — 13 — 0 0.0% — — — —
#DAL3CX2M Boost — 14 — 0 0.0% — — $2,000 —
#DAL3DE2M Boost — 14 — 0 0.0% — — — —
#DAL13F Alan — 0 — 0 — — — $8,050 —
#DALP3F Lead Pronto — 0 — 0 — — — $50 —
#DAL12M Alan — 0 — 0 — — — $1,250 —
#DALP1F Lead Pronto — 0 — 0 — — — — —
#DALFB3 Alan — 0 — 0 — — — $1,000 —
Boston 30 campaign codes
—
Spend
1,163
Leads In
4.0%
Conv%
—
Showed
$58,795
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#BOSLP1M Lead Pronto — 1 — 1 100.0% — — — —
#BOS12M Alan — 0 — 1 — — — $300 —
#BO3CX1M Boost — 18 — 3 16.7% — — $2,350 —
#BOIG22M Alan — 13 — 2 15.4% — — $400 —
#BOFB31M Alan — 17 — 2 11.8% — — $2,900 —
#BOIG21F Alan — 32 — 3 9.4% — — $4,000 —
#BOIG23F Alan — 42 — 3 7.1% — — — —
#BOIG23M Alan — 15 — 1 6.7% — — — —
#BOIG22F Alan — 34 — 2 5.9% — — $4,000 —
#BOS12F Alan — 194 — 9 4.6% — — $4,000 —
#BOIG21M Alan — 23 — 1 4.3% — — $3,000 —
#BOS11M Alan — 143 — 6 4.2% — — $4,000 —
#BOFB33M Alan — 24 — 1 4.2% — — $4,025 —
#BOFB33F Alan — 38 — 1 2.6% — — — —
#BOS11F Alan — 90 — 2 2.2% — — $50 —
#BOSLP2 Lead Pronto — 317 — 7 2.2% — — $9,450 —
#BO3CX1F Boost — 54 — 1 1.9% — — $4,000 —
#BO3CX2F Boost — 9 — 0 0.0% — — $4,320 —
#BO3CX3F Boost — 11 — 0 0.0% — — — —
#BOFB31F Alan — 17 — 0 0.0% — — — —
#BOSKIDS Alan — 16 — 0 0.0% — — $6,000 —
#BOFB32F Alan — 19 — 0 0.0% — — — —
#BOFB32M Alan — 12 — 0 0.0% — — — —
#BO3CX3M Boost — 13 — 0 0.0% — — — —
#BO3CX2M Boost — 4 — 0 0.0% — — — —
#BO3CX Boost — 4 — 0 0.0% — — $1,000 —
#BOSA1M Alan — 1 — 0 0.0% — — — —
#BOIG2 Alan — 2 — 0 0.0% — — — —
#BOS13F Alan — 0 — 0 — — — $4,000 —
#BOFB3 Alan — 0 — 0 — — — $1,000 —
New York 31 campaign codes
—
Spend
1,500
Leads In
3.9%
Conv%
—
Showed
$77,800
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#NYLP1F Lead Pronto — 0 — 1 — — — — —
#NY3CX2F Boost — 17 — 3 17.6% — — — —
#NYIG2 Alan — 6 — 1 16.7% — — $12,550 —
#NYIG21M Alan — 32 — 5 15.6% — — — —
#NYFB32M Alan — 8 — 1 12.5% — — $1,500 —
#NYFB33M Alan — 8 — 1 12.5% — — — —
#NYIG23M Alan — 39 — 3 7.7% — — $3,000 —
#NYKIDS Alan — 66 — 5 7.6% — — $13,550 —
#NYFB31F Alan — 27 — 2 7.4% — — — —
#NYFB31M Alan — 35 — 2 5.7% — — — —
#NYFB32F Alan — 20 — 1 5.0% — — — —
#NY11F Alan — 201 — 9 4.5% — — $225 —
#NYIG23F Alan — 179 — 7 3.9% — — $50 —
#NYIG21F Alan — 26 — 1 3.8% — — — —
#NY3CX1M Boost — 136 — 5 3.7% — — $3,425 —
#NYIG22M Alan — 37 — 1 2.7% — — — —
#NYIG22F Alan — 113 — 3 2.7% — — $2,800 —
#NYLP2 Lead Pronto — 165 — 4 2.4% — — $5,600 —
#NY3CX1F Boost — 215 — 3 1.4% — — $20,550 —
#NY12F Alan — 125 — 1 0.8% — — — —
#NY3CX2M Boost — 5 — 0 0.0% — — — —
#NY3CX3F Boost — 12 — 0 0.0% — — — —
#NY3CX3M Boost — 5 — 0 0.0% — — — —
#NYFB33F Alan — 21 — 0 0.0% — — $3,000 —
#NYIG4 Alan — 2 — 0 0.0% — — — —
#NYGD Alan — 0 — 0 — — — — —
#NY13F Alan — 0 — 0 — — — $3,500 —
#NYLP2F Lead Pronto — 0 — 0 — — — $1,500 —
#NY3CX Boost — 0 — 0 — — — $6,500 —
#NY12M Alan — 0 — 0 — — — — —
#NYFB3 Alan — 0 — 0 — — — $50 —
Recycled / Other Spend (4AB, N1N, 5AB, 6AB, CMN, TC) — — total
CodeCity Spend Leads CPL Booked Conv% Showed Sales Value
#NA4AB Nashville — 145 — 3 2.1% — $5,550
#NY6AB New York — 539 — 17 3.2% — $10,500
#BOS6AB Boston — 143 — 2 1.4% — $4,075
#FL4AB Florida — 19 — — 0.0% — $300
#CHI6AB Chicago — 196 — 6 3.1% — $4,000
#DALCMN Dallas — 102 — 1 1.0% — $1,400
#DAL6AB Dallas — 483 — 3 0.6% — $6,100
#HOU6AB Houston — 269 — 11 4.1% — $7,000
#FL6AB Florida — 266 — 2 0.8% — $6,625
#CHI4AB Chicago — 237 — 4 1.7% — —
#NYN1N New York — 1 — — 0.0% — —
#HOUCMN Houston — 27 — 2 7.4% — —
#NA6AB Nashville — 234 — 5 2.1% — $5,300
#DAL5AB Dallas — 72 — 7 9.7% — $400
#FLCMN Florida — 12 — 1 8.3% — —
#NYCMN New York — 47 — 5 10.6% — $500
#CHICMN Chicago — 34 — 4 11.8% — $9,300
#BOSCMN Boston — 18 — 1 5.6% — $25
#NA5AB Nashville — 51 — 5 9.8% — $6,500
#BOS4AB Boston — 93 — 3 3.2% — $7,400
#BOS5AB Boston — 35 — — 0.0% — $4,000
#HOU5AB Houston — 100 — 6 6.0% — $3,000
#NY5AB New York — 162 — 6 3.7% — $7,000
#NACMN Nashville — 37 — 4 10.8% — $3,525
#FL5AB Florida — 65 — 1 1.5% — $12,950
#DAL4AB Dallas — 157 — 2 1.3% — —
#NY4AB New York — 22 — — 0.0% — —
#FLTC Florida — 1 — 1 100.0% — —
#HOU4AB Houston — 128 — — 0.0% — —
#ORL4AB Florida — 6 — — 0.0% — —
Total Recycled Spend — 3,701 — 103 2.8% — $120,650