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Leads ROI + CRM Performance — Week 30 Jan - 5 Feb 2026

$34,669 spend  ·  2,922 leads  ·  1023 booked  ·  35.0% conv  ·  1101 showed  ·  $851,418 sales value  ·  CPL $13.06  ·  Cost/Book $36
New York 555Houston 425Florida 471Boston 296Chicago 416Dallas 456Nashville 303
Total Spend
$34,669
fresh $34,511  ·  recycled $158
Cost Per Lead
$13.06
2,922 fresh leads
Cost Per Booking
$36
1023 booked  ·  35.0% conv
Showed
1,101
107.6% show rate
Sales Value
$851,418
from CRM closes
Targets
Cost Per Booking
$36
Target: $230
Under target
Lead → Booking Conversion
35.0%
Target: 5%
Above target
City Summary
CitySpendLeadsCPL BookedConv%Showed Show%Sales ValueCost/Book
New York $6,590 555 $12.77 243 43.8% 171 70.4% $118,549 $29
Houston $4,196 425 $10.36 177 41.6% 118 66.7% $118,475 $24
Florida $5,460 471 $14.11 168 35.7% 194 115.5% $139,550 $35
Boston $4,762 296 $18.68 105 35.5% 100 95.2% $80,338 $49
Chicago $4,162 416 $11.25 128 30.8% 171 133.6% $129,100 $35
Dallas $4,976 456 $11.57 132 28.9% 222 168.2% $160,606 $38
Nashville $4,365 303 $15.65 70 23.1% 125 178.6% $104,800 $73
New York 46 campaign codes
$6,590
Spend
555
Leads In
43.8%
Conv%
171
Showed
$118,549
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#NYFB31F Alan $258 7 $36.85 10 142.9% 2 $26 $450 +74%
#NY11 Alan — 1 — 1 100.0% — — — —
#NYIG4 Alan — 1 — 1 100.0% — — — —
#NY25 Alan — 0 — 1 — — — — —
#NYLP3F Lead Pronto — 0 — 1 — — — — —
#NYIG2 Alan $34 60 $25.12 55 91.7% 27 $1 $2,825 +8184%
#NYFB3 Alan $6 34 $60.08 26 76.5% 10 $0 $5,475 +89056%
#NY3CX Boost $496 81 $32.45 58 71.6% 26 $9 $10,075 +1931%
#NYLP2 Lead Pronto — 16 — 10 62.5% 4 — $7,000 —
#NY3CX2F Boost $49 2 $24.50 1 50.0% 1 $49 $50 +2%
#NY3CX2M Boost $49 4 $12.25 2 50.0% — $24 — -100%
#NY3CX1M Boost $502 20 $25.11 9 45.0% 11 $56 $8,500 +1592%
#NYIG21M Alan $149 7 $21.26 3 42.9% 4 $50 $10,900 +7225%
#NY3CX1F Boost $1,151 31 $37.14 13 41.9% 15 $89 $8,300 +621%
#NYFB31M Alan $227 11 $20.66 4 36.4% 6 $57 $3,400 +1396%
#NYIG22F Alan $251 15 $16.74 5 33.3% 6 $50 $1,000 +298%
#NYFB32F Alan $197 7 $28.07 2 28.6% 3 $98 $1,500 +663%
#NYFB32M Alan $111 4 $27.63 1 25.0% 1 $111 $1,500 +1257%
#NYIG21F Alan $90 4 $22.48 1 25.0% 1 $90 $50 -44%
#NY12F Alan $519 31 $17.69 7 22.6% 3 $74 $4,000 +670%
#NYIG23F Alan $459 31 $14.80 7 22.6% 12 $66 $8,000 +1643%
#NY11F Alan $572 68 $9.10 13 19.1% 20 $44 $23,025 +3927%
#NYLP1F Lead Pronto $239 22 $11.29 4 18.2% — $60 — -100%
#NYIG23M Alan $105 6 $17.57 1 16.7% 2 $105 $3,025 +2770%
#NYIG22M Alan $90 6 $14.98 1 16.7% 2 $90 — -100%
#NYLP2M Lead Pronto $114 6 $24.30 1 16.7% — $114 — -100%
#NYKIDS Alan $180 9 $19.55 1 11.1% 3 $180 $8,500 +4612%
#NY13F Alan $273 18 $16.70 2 11.1% 2 $136 $7,025 +2478%
#NYFB33F Alan $332 13 $25.51 1 7.7% 3 $332 $3,050 +820%
#NY12M Alan — 21 — 1 4.8% 7 — $899 —
#NY3CX3F Boost $31 6 $5.10 0 0.0% — — — -100%
#NYFB33M Alan $37 1 $36.85 0 0.0% — — — -100%
#NY3CX3M Boost $18 8 $2.30 0 0.0% — — — -100%
#NYGD Alan — 0 — 0 — — — — —
#NYLP2F Lead Pronto $51 4 $17.93 0 0.0% — — — -100%
#NY11M Alan — 0 — 0 — — — — —
#NY13M Alan — 0 — 0 — — — — —
#NY3CB Alan — 0 — 0 — — — — —
#NYC3XCD Alan — 0 — 0 — — — — —
#NYC3XCED Alan — 0 — 0 — — — — —
#NYFB2 Alan — 0 — 0 — — — — —
#NYFB3E Alan — 0 — 0 — — — — —
#NYIG2E Alan — 0 — 0 — — — — —
#NYLP1 Lead Pronto — 0 — 0 — — — — —
#NYLP1M Lead Pronto — 0 — 0 — — — — —
#NYLP3M Lead Pronto — 0 — 0 — — — — —
Houston 46 campaign codes
$4,196
Spend
425
Leads In
41.6%
Conv%
118
Showed
$118,475
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#HOU3CX1F Boost $77 6 $12.87 11 183.3% 5 $7 $3,000 +3786%
#HOU3CX1M Boost $43 2 $21.44 3 150.0% — $14 — -100%
#HOU3CX3M Boost — 0 — 1 — 1 — $4,000 —
#HOULP1F Lead Pronto — 0 — 1 — — — — —
#HOULP1M Lead Pronto — 0 — 1 — — — — —
#HOU3CX Boost $240 28 $17.45 26 92.9% 11 $9 $50 -79%
#HOUFB31F Alan $207 6 $34.42 5 83.3% 1 $41 $3,000 +1353%
#HOUKIDS Alan $269 14 $19.25 11 78.6% 8 $24 $3,050 +1032%
#HOU3DE1F Boost $163 13 $12.53 10 76.9% 8 $16 $11,900 +7205%
#HOU12F Alan $169 16 $11.39 12 75.0% 6 $14 $4,000 +2266%
#HOU3DE2M Boost $48 4 $12.05 3 75.0% — $16 — -100%
#HOUFB32F Alan $197 7 $28.19 5 71.4% 3 $39 $10,300 +5120%
#HOUFB3 Alan $289 63 $33.20 41 65.1% 18 $7 $30,200 +10346%
#HOUFB33M Alan $280 11 $25.45 6 54.5% 1 $47 $1,500 +436%
#HOUFB33F Alan $335 13 $25.77 5 38.5% 5 $67 $8,000 +2288%
#HOUFB31M Alan $234 11 $21.28 4 36.4% — $59 — -100%
#HOU11F Alan $218 31 $7.59 10 32.3% 10 $22 $50 -77%
#HOU3DE1M Boost $115 9 $12.75 2 22.2% 4 $57 $400 +249%
#HOU3DE2F Boost $211 21 $10.05 4 19.0% 4 $53 $50 -76%
#HOU3DE3M Boost $62 6 $10.33 1 16.7% 2 $62 $4,000 +6357%
#HOU3DE3F Boost $374 43 $8.70 7 16.3% 9 $53 $8,200 +2093%
#HOU13F Alan $221 14 $17.59 2 14.3% 3 $111 $4,000 +1707%
#HOUFB32M Alan $133 8 $16.64 1 12.5% 5 $133 $6,050 +4446%
#HOU3DE Boost $44 15 $115.00 1 6.7% 4 $44 $12,100 +27656%
#HOULP2 Lead Pronto $206 57 $4.02 3 5.3% 7 $69 $50 -76%
#HOU12M Alan — 20 — 1 5.0% 3 — $4,000 —
#HOU3CX2M Boost $26 3 $8.58 0 0.0% — — — -100%
#HOU3CX3F Boost $17 2 $8.58 0 0.0% — — — -100%
#HOU25 Alan — 0 — 0 — — — $575 —
#HOULP2M Lead Pronto $14 1 $26.24 0 0.0% — — — -100%
#HOU11M Alan — 0 — 0 — — — — —
#HOU13M Alan — 0 — 0 — — — — —
#HOU3CX2F Boost — 0 — 0 — — — — —
#HOU3CXD Boost — 0 — 0 — — — — —
#HOU3CXED Boost — 0 — 0 — — — — —
#HOU3DEE Boost — 0 — 0 — — — — —
#HOUA1F Alan — 0 — 0 — — — — —
#HOUA1K Alan — 0 — 0 — — — — —
#HOUA1M Alan — 0 — 0 — — — — —
#HOUFB3E Alan — 0 — 0 — — — — —
#HOUGD Alan — 0 — 0 — — — — —
#HOULP1 Lead Pronto — 0 — 0 — — — — —
#HOULP2F Lead Pronto $5 1 $5.22 0 0.0% — — — -100%
#HOULP3F Lead Pronto — 0 — 0 — — — — —
#HOULP3M Lead Pronto — 0 — 0 — — — — —
#HOUA1 Alan — 0 — 0 — — — — —
Florida 68 campaign codes
$5,460
Spend
471
Leads In
35.7%
Conv%
194
Showed
$139,550
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#FLP1M Lead Pronto $137 5 $30.40 10 200.0% 5 $14 $2,500 +1721%
#FL4IG31M Alan $327 10 $32.70 10 100.0% 6 $33 $50 -85%
#FL3CX2M Boost $13 1 $13.14 1 100.0% 1 $13 $1,500 +11316%
#FL3CX3F Boost $26 2 $13.14 2 100.0% 1 $13 $6,050 +22923%
#FLP1F Lead Pronto $313 8 $45.77 8 100.0% 5 $39 $3,600 +1050%
#FLP2F Lead Pronto $109 5 $21.96 4 80.0% 3 $27 $1,000 +817%
#FL4IG3 Alan $133 54 $37.52 43 79.6% 22 $3 $13,675 +10199%
#FLFB32F Alan $153 9 $16.96 7 77.8% — $22 — -100%
#FLFB31M Alan $117 8 $14.59 6 75.0% 11 $19 $6,550 +5511%
#FLFB33M Alan $176 9 $19.55 6 66.7% 7 $29 $8,500 +4730%
#FLFB32M Alan $108 5 $21.55 3 60.0% 2 $36 $8,000 +7324%
#FL3CX1M Boost $276 9 $30.66 5 55.6% 8 $55 $3,050 +1005%
#FL13F Alan $501 28 $19.91 15 53.6% 8 $33 $50 -90%
#FL3CX2F Boost $20 2 $9.85 1 50.0% — $20 — -100%
#FL4IG31F Alan $57 4 $14.14 2 50.0% 3 $28 $4,050 +7061%
#FLP2M Lead Pronto $104 4 $24.00 2 50.0% — $52 — -100%
#FL4IG33M Alan $120 5 $24.10 2 40.0% — $60 — -100%
#FL3CX1F Boost $388 13 $29.82 4 30.8% 8 $97 $14,950 +3757%
#FLFB31F Alan $154 10 $15.44 3 30.0% 6 $51 $3,600 +2231%
#FL4IG33F Alan $526 22 $23.92 6 27.3% 4 $88 $4,400 +736%
#FL4IG32M Alan $189 8 $23.67 2 25.0% 4 $95 $50 -74%
#FL11F Alan $334 40 $9.29 7 17.5% 18 $48 $11,050 +3204%
#FL01 Alan — 22 — 3 13.6% 10 — $8,500 —
#FLP2 Lead Pronto — 38 — 5 13.2% 10 — $400 —
#FL4IG32F Alan $202 8 $25.20 1 12.5% 2 $202 $2,000 +892%
#FLFB33F Alan $208 16 $13.02 2 12.5% 4 $104 $3,050 +1364%
#FLKIDS Alan $317 17 $19.18 2 11.8% 5 $158 $5,650 +1684%
#FL12M Alan — 24 — 2 8.3% 8 — $15,750 —
#FL12F Alan $403 34 $13.90 2 5.9% 3 $201 $2,050 +409%
#FLFB3 Alan $36 20 $69.59 1 5.0% 10 $36 $3,075 +8461%
#FL3CX Boost $7 30 $29.62 1 3.3% 20 $7 $6,050 +91991%
#FLGD Alan — 0 — 0 — — — $400 —
#FL11M Alan — 0 — 0 — — — — —
#FL13M Alan — 0 — 0 — — — — —
#FL25 Alan — 0 — 0 — — — — —
#FL3CX3M Boost $7 1 $6.57 0 0.0% — — — -100%
#FL3CXD Boost — 0 — 0 — — — — —
#FL3CXED Boost — 0 — 0 — — — — —
#FL4IG3E Alan — 0 — 0 — — — — —
#FLFB3E Alan — 0 — 0 — — — — —
#FLLP2 Lead Pronto — 0 — 0 — — — — —
#FLP3F Lead Pronto — 0 — 0 — — — — —
#FLP3M Lead Pronto — 0 — 0 — — — — —
#ORL11F Alan — 0 — 0 — — — — —
#ORL11M Alan — 0 — 0 — — — — —
#ORL12F Alan — 0 — 0 — — — — —
#ORL25 Alan — 0 — 0 — — — — —
#ORL3CX1F Boost — 0 — 0 — — — — —
#ORL3CX1M Boost — 0 — 0 — — — — —
#ORL3CX2F Boost — 0 — 0 — — — — —
#ORL3CX2M Boost — 0 — 0 — — — — —
#ORL3CX3F Boost — 0 — 0 — — — — —
#ORL3CX3M Boost — 0 — 0 — — — — —
#ORL4IG31F Alan — 0 — 0 — — — — —
#ORL4IG31M Alan — 0 — 0 — — — — —
#ORL4IG32F Alan — 0 — 0 — — — — —
#ORL4IG32M Alan — 0 — 0 — — — — —
#ORL4IG33F Alan — 0 — 0 — — — — —
#ORL4IG33M Alan — 0 — 0 — — — — —
#ORLD Alan — 0 — 0 — — — — —
#ORLFB31F Alan — 0 — 0 — — — — —
#ORLFB31M Alan — 0 — 0 — — — — —
#ORLFB32F Alan — 0 — 0 — — — — —
#ORLFB32M Alan — 0 — 0 — — — — —
#ORLFB33F Alan — 0 — 0 — — — — —
#ORLFB33M Alan — 0 — 0 — — — — —
#ORLKIDS Alan — 0 — 0 — — — — —
#ORLP2 Lead Pronto — 0 — 0 — — — — —
Boston 46 campaign codes
$4,762
Spend
296
Leads In
35.5%
Conv%
100
Showed
$80,338
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#BOSLP1F Lead Pronto $137 4 $33.61 5 125.0% — $27 $2,850 +1987%
#BOFB3 Alan $154 17 $82.74 17 100.0% 8 $9 $1,900 +1136%
#BOSLP3M Lead Pronto $61 1 $47.08 1 100.0% — $61 — -100%
#BOIG22F Alan $228 9 $25.28 8 88.9% 3 $28 $4,025 +1669%
#BOFB31M Alan $63 6 $10.55 5 83.3% 1 $13 $400 +532%
#BOFB32M Alan $127 5 $25.32 4 80.0% — $32 $50 -61%
#BO3CX1M Boost $218 8 $27.23 6 75.0% 6 $36 $4,320 +1883%
#BOIG2 Alan $9 33 $60.25 24 72.7% 10 $0 $2,000 +21874%
#BO3CX3M Boost $35 4 $8.78 2 50.0% 1 $18 $1,000 +2746%
#BO3CX2M Boost $42 2 $21.08 1 50.0% — $42 — -100%
#BOSLP1M Lead Pronto $41 2 $20.60 1 50.0% — $41 — -100%
#BO3CX3F Boost $56 5 $11.24 2 40.0% — $28 — -100%
#BOFB32F Alan $136 5 $27.13 2 40.0% 1 $68 $4,320 +3084%
#BOIG22M Alan $237 5 $47.33 2 40.0% 2 $118 $4,000 +1590%
#BOIG23M Alan $200 3 $66.75 1 33.3% — $200 — -100%
#BOFB33M Alan $163 6 $27.13 2 33.3% 2 $81 $1,320 +711%
#BO3CX2F Boost $28 3 $9.37 1 33.3% — $28 — -100%
#BOFB31F Alan $208 7 $29.72 2 28.6% 2 $104 $3,000 +1342%
#BOSKIDS Alan $182 7 $24.95 2 28.6% 8 $91 $4,000 +2099%
#BOS13F Alan $58 4 $13.54 1 25.0% 3 $58 $400 +594%
#BOIG21M Alan $346 9 $38.43 2 22.2% 7 $173 $4,000 +1057%
#BOSLP2 Lead Pronto — 26 — 5 19.2% 4 — $3,025 —
#BOS12M Alan — 14 — 2 14.3% 4 — $25 —
#BOIG21F Alan $218 8 $27.31 1 12.5% 4 $218 $3,400 +1456%
#BOFB33F Alan $244 9 $27.13 1 11.1% 3 $244 $7,050 +2787%
#BOS12F Alan $321 12 $26.61 1 8.3% 4 $321 $1,025 +219%
#BOIG23F Alan $255 13 $19.60 1 7.7% 1 $255 — -100%
#BO3CX1F Boost $450 14 $32.12 1 7.1% 8 $450 $9,950 +2113%
#BO3CX Boost $7 25 $38.35 1 4.0% 2 $7 $8,400 +119444%
#BOS11F Alan $468 28 $17.64 1 3.6% 16 $468 $9,878 +2012%
#BOSA1K Alan — 1 — 0 0.0% — — — —
#BOSA1M Alan — 0 — 0 — — — — —
#BOSLP2M Lead Pronto $72 1 $70.10 0 0.0% — — — -100%
#BO3CXD Boost — 0 — 0 — — — — —
#BO3CXED Boost — 0 — 0 — — — — —
#BOFB3E Alan — 0 — 0 — — — — —
#BOIG2E Alan — 0 — 0 — — — — —
#BOS11 Alan — 0 — 0 — — — — —
#BOS11M Alan — 0 — 0 — — — — —
#BOS13M Alan — 0 — 0 — — — — —
#BOS25 Alan — 0 — 0 — — — — —
#BOSA1F Alan — 0 — 0 — — — — —
#BOSGD Alan — 0 — 0 — — — — —
#BOSLP1 Lead Pronto — 0 — 0 — — — — —
#BOSLP2F Lead Pronto — 0 — 0 — — — — —
#BOSLP3F Lead Pronto — 0 — 0 — — — — —
Chicago 45 campaign codes
$4,162
Spend
416
Leads In
30.8%
Conv%
171
Showed
$129,100
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#CHI3CX3F Boost $4 1 $4.12 3 300.0% 1 $1 — -100%
#CHILP1F Lead Pronto $103 6 $21.03 7 116.7% 3 $15 $2,250 +2082%
#CHI3CX1M Boost $120 5 $23.90 5 100.0% 5 $24 $2,500 +1992%
#CHIFB32M Alan $123 5 $24.68 5 100.0% 3 $25 $7,000 +5573%
#CHILP2F Lead Pronto $142 4 $32.75 4 100.0% 2 $35 $1,300 +818%
#CHIIG2 Alan $3 43 $33.46 30 69.8% 7 $0 $8,150 +243289%
#CHI3CX1F Boost $165 9 $18.32 5 55.6% 12 $33 $7,000 +4146%
#CHIFB31F Alan $178 12 $14.85 5 41.7% 13 $36 $11,800 +6520%
#CHI12F Alan $99 17 $6.71 7 41.2% 3 $14 $50 -49%
#CHIFB33F Alan $187 18 $10.41 7 38.9% 8 $27 $12,050 +6331%
#CHI11F Alan $537 62 $9.40 19 30.6% 32 $28 $20,400 +3702%
#CHILP2 Lead Pronto — 20 — 6 30.0% 3 — $2,100 —
#CHIFB31M Alan $526 23 $22.85 6 26.1% 17 $88 $8,500 +1517%
#CHIIG22F Alan $301 18 $16.74 4 22.2% 5 $75 $4,000 +1227%
#CHIFB32F Alan $142 10 $14.17 2 20.0% 2 $71 $6,700 +4629%
#CHILP3F Lead Pronto $98 5 $20.61 1 20.0% 1 $98 $400 +307%
#CHI13F Alan $252 17 $17.22 2 11.8% 3 $126 $4,050 +1506%
#CHIKIDS Alan $225 9 $26.02 1 11.1% 5 $225 $4,000 +1678%
#CHIIG23F Alan $656 49 $13.39 5 10.2% 16 $131 $8,900 +1256%
#CHI12M Alan — 25 — 2 8.0% 10 — $7,100 —
#CHI3CX Boost $62 15 $35.11 1 6.7% 8 $62 $1,900 +2974%
#CHIFB3 Alan $142 31 $62.12 1 3.2% 12 $142 $8,950 +6217%
#CHIIG23M Alan $7 1 $6.70 0 0.0% — — — -100%
#CHI3CX2F Boost $21 1 $20.61 0 0.0% — — — -100%
#CHIIG21M Alan $13 4 $3.35 0 0.0% — — — -100%
#CHIIG22M Alan $3 1 $3.35 0 0.0% — — — -100%
#CHI3CX3M Boost $8 1 $8.24 0 0.0% — — — -100%
#CHIFB33M Alan $37 2 $18.28 0 0.0% — — — -100%
#CHI3CX2M Boost $8 1 $8.24 0 0.0% — — — -100%
#CHIA1M Alan — 1 — 0 0.0% — — — —
#CHI11M Alan — 0 — 0 — — — — —
#CHI13M Alan — 0 — 0 — — — — —
#CHI25 Alan — 0 — 0 — — — — —
#CHI3CXD Boost — 0 — 0 — — — — —
#CHI3CXED Boost — 0 — 0 — — — — —
#CHIA1 Alan — 0 — 0 — — — — —
#CHIA1F Alan — 0 — 0 — — — — —
#CHIA1K Alan — 0 — 0 — — — — —
#CHIFB3E Alan — 0 — 0 — — — — —
#CHIGD Alan — 0 — 0 — — — — —
#CHIIG21F Alan — 0 — 0 — — — — —
#CHIIG2E Alan — 0 — 0 — — — — —
#CHILP1M Lead Pronto — 0 — 0 — — — — —
#CHILP2M Lead Pronto — 0 — 0 — — — — —
#CHILP3M Lead Pronto — 0 — 0 — — — — —
Dallas 43 campaign codes
$4,976
Spend
456
Leads In
28.9%
Conv%
222
Showed
$160,606
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#DALFB31F Alan $103 7 $14.69 8 114.3% 9 $13 $13,478 +13009%
#DALFB32M Alan $158 9 $17.54 8 88.9% 7 $20 $4,050 +2465%
#DAL3DE3M Boost $88 5 $17.64 4 80.0% 3 $22 $6,650 +7439%
#DALFB31M Alan $143 12 $11.93 9 75.0% 15 $16 $50 -65%
#DAL3CX Boost $246 57 $34.94 35 61.4% 16 $7 $8,450 +3332%
#DALP1M Lead Pronto $36 5 $9.82 3 60.0% 2 $12 $400 +1008%
#DALP3F Lead Pronto $187 9 $20.13 5 55.6% 8 $37 $7,750 +4045%
#DAL3DE1M Boost $138 8 $17.20 4 50.0% 7 $34 $3,500 +2444%
#DALFB33M Alan $275 13 $21.18 6 46.2% 9 $46 $8,000 +2805%
#DAL3DE2F Boost $106 8 $13.23 3 37.5% 2 $35 $7,000 +6513%
#DAL3CX1F Boost $626 33 $18.98 12 36.4% 19 $52 $2,550 +307%
#DALFB32F Alan $103 7 $14.69 2 28.6% 4 $51 $7,400 +7097%
#DAL3DE1F Boost $176 11 $16.04 3 27.3% 10 $59 $3,150 +1686%
#DALP1F Lead Pronto $206 15 $14.43 4 26.7% 4 $51 $7,000 +3303%
#DALKIDS Alan $161 8 $19.31 2 25.0% 5 $80 $19,050 +11757%
#DAL3DE2M Boost $56 4 $14.11 1 25.0% — $56 — -100%
#DAL3CX1M Boost $367 18 $20.40 4 22.2% 14 $92 $5,600 +1425%
#DAL3CX2M Boost $82 5 $16.42 1 20.0% 1 $82 $2,000 +2337%
#DAL3DE3F Boost $307 23 $13.35 4 17.4% 13 $77 $10,050 +3174%
#DALP2 Lead Pronto — 7 — 1 14.3% 1 — $4,050 —
#DAL13F Alan $198 23 $9.22 3 13.0% 7 $66 $300 +51%
#DAL11F Alan $195 31 $6.66 3 9.7% 9 $65 $7,850 +3922%
#DAL3CX3F Boost $203 12 $16.92 1 8.3% — $203 — -100%
#DALFB3 Alan $92 25 $66.05 2 8.0% 17 $46 $2,150 +2242%
#DALFB33F Alan $268 16 $16.75 1 6.3% 6 $268 $1,150 +329%
#DAL12M Alan — 19 — 1 5.3% 6 — $9,850 —
#DAL12F Alan $151 21 $7.96 1 4.8% 4 $151 $4,378 +2808%
#DAL3DE Boost $60 28 $44.98 1 3.6% 24 $60 $14,750 +24492%
#DAL3CX3M Boost $121 10 $12.10 0 0.0% — — — -100%
#DAL3CX2F Boost $108 6 $18.00 0 0.0% — — — -100%
#DALP3M Lead Pronto $15 1 $19.30 0 0.0% — — — -100%
#DAL11 Alan — 0 — 0 — — — — —
#DAL11M Alan — 0 — 0 — — — — —
#DAL13M Alan — 0 — 0 — — — — —
#DAL25 Alan — 0 — 0 — — — — —
#DAL3CXD Boost — 0 — 0 — — — — —
#DAL3CXED Boost — 0 — 0 — — — — —
#DAL3DEE Boost — 0 — 0 — — — — —
#DALFB3E Alan — 0 — 0 — — — — —
#DALGD Alan — 0 — 0 — — — — —
#DALP1 Lead Pronto — 0 — 0 — — — — —
#DALP2F Lead Pronto — 0 — 0 — — — — —
#DALP2M Lead Pronto — 0 — 0 — — — — —
Nashville 43 campaign codes
$4,365
Spend
303
Leads In
23.1%
Conv%
125
Showed
$104,800
Sales Value
CodeSource Spend Leads CPL Booked Conv% Showed Cost/Book Sales Value ROI
#NA3CX2M Boost $4 1 $4.11 2 200.0% 1 $2 $50 +1118%
#NAFB31M Alan $177 8 $22.16 10 125.0% 9 $18 $3,050 +1621%
#NALP1M Lead Pronto — 0 — 1 — — — — —
#NAKIDS Alan $92 5 $19.74 4 80.0% 2 $23 $8,000 +8625%
#NA3CX1F Boost $218 11 $19.78 8 72.7% 6 $27 $4,000 +1738%
#NAFB31F Alan $63 3 $21.10 2 66.7% 3 $32 $5,500 +8587%
#NALP2 Lead Pronto — 11 — 6 54.5% 3 — $4,000 —
#NAFB32M Alan $118 6 $19.70 3 50.0% 3 $39 $4,000 +3285%
#NAFB32F Alan $72 4 $17.94 2 50.0% 1 $36 $4,500 +6172%
#NA3CX1M Boost $99 4 $24.63 2 50.0% 5 $49 $1,500 +1422%
#NA3CX3M Boost $8 2 $4.11 1 50.0% — $8 — -100%
#NA25 Alan — 2 — 1 50.0% — — — —
#NALP2F Lead Pronto $38 5 $10.64 2 40.0% — $19 — -100%
#NAFB33F Alan $236 8 $29.54 3 37.5% 3 $79 $8,850 +3644%
#NA13F Alan $236 8 $31.23 3 37.5% 4 $79 $4,550 +1830%
#NA3CX3F Boost $12 3 $4.11 1 33.3% — $12 — -100%
#NAIG21F Alan $419 14 $29.92 3 21.4% 7 $140 $1,500 +258%
#NA12M Alan — 11 — 2 18.2% 3 — $1,200 —
#NAIG22M Alan $135 6 $22.44 1 16.7% 3 $135 $3,400 +2425%
#NALP3F Lead Pronto $76 6 $12.04 1 16.7% — $76 — -100%
#NAIG23F Alan $322 14 $22.97 2 14.3% 4 $161 $50 -84%
#NAFB33M Alan $135 7 $19.29 1 14.3% 2 $135 $7,000 +5083%
#NAIG22F Alan $247 8 $30.86 1 12.5% 2 $247 $3,950 +1500%
#NAIG21M Alan $269 9 $29.92 1 11.1% 5 $269 $8,000 +2871%
#NA12F Alan $422 18 $25.33 2 11.1% 7 $211 $10,150 +2308%
#NA3CX Boost $41 10 $46.28 1 10.0% 2 $41 $550 +1240%
#NAIG23M Alan $329 12 $27.43 1 8.3% 3 $329 $6,550 +1890%
#NA11F Alan $355 22 $16.43 1 4.5% 12 $355 $6,050 +1604%
#NAFB3 Alan $114 27 $47.80 1 3.7% 18 $114 $2,400 +2006%
#NAIG2 Alan $15 47 $46.62 1 2.1% 17 $15 $3,000 +19953%
#NA3CX2F Boost $12 1 $12.32 0 0.0% — — — -100%
#NA11 Alan — 0 — 0 — — — $3,000 —
#NAGD Alan — 0 — 0 — — — — —
#NALP1F Lead Pronto $101 10 $11.73 0 0.0% — — — -100%
#NA11M Alan — 0 — 0 — — — — —
#NA13M Alan — 0 — 0 — — — — —
#NA3CXD Boost — 0 — 0 — — — — —
#NA3CXED Boost — 0 — 0 — — — — —
#NAFB3E Alan — 0 — 0 — — — — —
#NAIG2E Alan — 0 — 0 — — — — —
#NALP1 Lead Pronto — 0 — 0 — — — — —
#NALP2M Lead Pronto — 0 — 0 — — — — —
#NALP3M Lead Pronto — 0 — 0 — — — — —
Recycled / Other Spend (4AB, N1N, 5AB, 6AB, CMN, TC) — $158 total
CodeCity Spend Leads CPL Booked Conv% Showed Sales Value
#FL4AB Florida $42 43 $0.98 23 53.5% 10 $10,000
#NY4AB New York $38 38 $1.00 1 2.6% 10 $5,999
#NA4AB Nashville $29 39 $0.75 3 7.7% 9 $5,550
#BOS4AB Boston $17 17 $0.97 5 29.4% 3 $2,000
#HOU4AB Houston $12 12 $1.00 1 8.3% — —
#CHI4AB Chicago $10 10 $1.01 7 70.0% 4 $3,050
#DAL4AB Dallas $10 10 $0.99 1 10.0% 1 $50
#DALCMN Dallas — 12 — 1 8.3% 5 $25
#HOU6AB Houston — 98 — 4 4.1% 5 $6,400
#DAL5AB Dallas — 35 — 11 31.4% 3 $75
#NA6AB Nashville — 85 — 4 4.7% 7 $5,900
#NA5AB Nashville — 26 — 2 7.7% 2 $1,550
#NY6AB New York — 170 — 19 11.2% 34 $16,450
#NYCMN New York — 21 — 3 14.3% 8 $11,525
#FL6AB Florida — 85 — 7 8.2% 11 $12,500
#CHICMN Chicago — 13 — 9 69.2% 12 $100
#BOS6AB Boston — 57 — 6 10.5% 5 $4,000
#CHI6AB Chicago — 76 — 9 11.8% 12 $50
#BOSCMN Boston — 8 — 1 12.5% 3 $1,500
#NACMN Nashville — 11 — 2 18.2% 4 $7,525
#DAL6AB Dallas — 106 — 6 5.7% 14 $7,975
#HOUCMN Houston — 11 — 1 9.1% 5 $13,025
#NY5AB New York — 67 — 9 13.4% 12 $1,050
#HOU5AB Houston — 43 — 9 20.9% — —
#FL5AB Florida — 28 — 3 10.7% 10 $22,075
#FLCMN Florida — 6 — 2 33.3% 1 $4,000
#BOS5AB Boston — 21 — 3 14.3% 4 $4,050
#FLTC Florida — 1 — 2 200.0% 2 $6,050
#BOSTC Boston — 1 — 2 200.0% 1 $2,500
#NATC Nashville — 1 — 1 100.0% 3 $7,500
#HOUTC Houston — 1 — 10 1000.0% 1 $5,200
Total Recycled Spend $158 1,152 — 168 14.6% 201 $167,674