Studio 1 — Best Leads to Order

Window: Thu, 28 May 2026 – Wed, 22 Jul 2026 (8 weeks) — every figure sits on the same leads. Use the date picker in the toolbar above to change it (default = trailing 8 weeks). · Delivered = last full week (Fri, 10 Jul 2026–Thu, 16 Jul 2026) · Left/Target = live (10th July) · generated 23/07/2026, 06:18:36 CT

Front page = one row per city. Click a city (tab above, or its row) to open that city and see every marketing code broken down. CPL green ≤ $12 · amber ≤ $25 · red higher · Book%/Lead→Show green = strong · ROI green ≥ 3x · amber ≥ 1x · red losing. Click any column header to sort.

City	Leads8wk	Book%÷leads	Lead→Show8wk	Spend8wk	$ Soldtotal rev	$ Cashon the day	ROI $sold÷spend	GotWTD	Target	%	LeftF/R	Codes
Boston → codes	8,867	6.3%	2.5%	$143,599	$428,428	$170,396	3.0x	1,083	900	120%	130/34	34
Dallas → codes	11,345	5.6%	2.6%	$106,551	$498,624	$256,508	4.7x	1,424	1,400	102%	276/636	33
Houston → codes	12,142	4.7%	2.2%	$129,030	$563,975	$150,880	4.4x	1,369	1,400	98%	195/321	32
New York → codes	12,202	5.1%	2.0%	$77,391	$462,122	$168,108	6.0x	1,592	1,400	114%	351/196	30
Chicago → codes	13,204	4.7%	2.0%	$152,205	$437,537	$160,096	2.9x	1,495	1,400	107%	356/154	31
Nashville → codes	8,918	5.8%	1.9%	$126,381	$309,105	$131,875	2.4x	981	900	109%	102/212	30
Florida → codes	27,498	5.1%	2.1%	$212,965	$1,156,150	$487,700	5.4x	3,172	2,600	122%	1,010/1,010	45

🟢 Order more books ≥ 5.2% (network avg) + headroom 🟢 Keep🟡 Hold🟠 Low priority 🔴 Cut back◽ Watch <30 leads — Not ordered recycled & organic (not bought; shown for reference)

Boston

8,867 leads (8wk) Book 6.3% Lead→Show 2.5% Spend $143,599 Rev $428,428 Cash $170,396 ROI 3.0x Got 1,083 / 900 120% Left 130/34 34 codes

Code	Supplier	Leads8wk	Booked8wk	CPL8wk	Book%÷leads	Show%÷bk	Lead→Show÷ld	Spend8wk	CPB÷booked	$ Soldtotal rev	$ Cashon the day	ROI $sold	ROI cash	Rev/lead	Cash/lead	Profit/leadrev−cpl	Action
#BOSKIDSX	Blue Rooms KIDS	1,992	171	$23.76	8.6%	39.8%	3.4%	$47,338	$277	$140,182	$69,757	3.0x	1.5x	$70.37	$35.02	$46.61	🟢 Order more
#BOSLP2	Lead Pronto	1,513	118	$23.07	7.8%	39.0%	3.0%	$34,905	$296	$91,846	$29,039	2.6x	0.8x	$60.70	$19.19	$37.63	🟢 Order more
#BOS6AB	Neil	866	29	$1.00	3.3%	13.8%	0.5%	$866	$29.86	$12,450	$12,450	14.4x	14.4x	$14.38	$14.38	$13.38	— Not ordered
#BOSGX	Blue Rooms Other	555	19	$14.58	3.4%	36.8%	1.3%	$8,093	$426	$10,250	$2,150	1.3x	0.3x	$18.47	$3.87	$3.89	🟠 Low priority — thin margin
#BOSKX	Blue Rooms KIDS	542	39	$24.36	7.2%	38.5%	2.8%	$13,202	$339	$31,100	$8,250	2.4x	0.6x	$57.38	$15.22	$33.02	🟢 Order more
#BOSN1N	Neil	462	10	$1.00	2.2%	50.0%	1.1%	$462	$46.20	$8,500	$3,700	18.4x	8.0x	$18.40	$8.01	$17.40	— Not ordered
#BOSSNAP	Blue Rooms Other	438	32	$21.26	7.3%	37.5%	2.7%	$9,314	$291	$27,600	$9,150	3.0x	1.0x	$63.01	$20.89	$41.75	🟢 Order more
#BO3CX1F	Alan	427	37	$16.36	8.7%	35.1%	3.0%	$6,986	$189	$24,300	$9,050	3.5x	1.3x	$56.91	$21.19	$40.55	🟢 Order more
#BOS1FX	Blue Rooms Other	354	29	$13.22	8.2%	48.3%	4.0%	$4,681	$161	$31,550	$15,300	6.7x	3.3x	$89.12	$43.22	$75.90	🟢 Order more
#BOS5AB	Neil	265	7	$1.00	2.6%	42.9%	1.1%	$265	$37.86	$6,000	$1,650	22.6x	6.2x	$22.64	$6.23	$21.64	— Not ordered
#BOIG23F	Alan	221	7	$20.72	3.2%	28.6%	0.9%	$4,579	$654	$3,250	$400	0.7x	0.1x	$14.71	$1.81	$-6.01	· thin — <10 bookings
#BO3CX1M	Alan	184	18	$16.36	9.8%	50.0%	4.9%	$3,010	$167	$12,050	$2,500	4.0x	0.8x	$65.49	$13.59	$49.13	🟢 Order more
#BOSCMN	Neil	164	18	$1.00	11.0%	50.0%	5.5%	$164	$9.11	$11,400	$2,300	69.5x	14.0x	$69.51	$14.02	$68.51	— Not ordered
#BOIG22F	Alan	134	4	$20.72	3.0%	25.0%	0.7%	$2,776	$694	$450	$450	0.2x	0.2x	$3.36	$3.36	$-17.36	· thin — <10 bookings
#BOIG21F	Alan	112	6	$20.72	5.4%	50.0%	2.7%	$2,321	$387	$2,100	$350	0.9x	0.2x	$18.75	$3.13	$-1.97	· thin — <10 bookings
#BOIG23M	Alan	110	2	$20.72	1.8%	50.0%	0.9%	$2,279	$1,140	$3,000	$350	1.3x	0.2x	$27.27	$3.18	$6.55	· thin — <10 bookings
#BOSA1K	Organic	98	—	$1.00	0.0%	—	0.0%	$98.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#BOSPX	Other	84	—	$0.00	0.0%	—	0.0%	$0.00	—	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#BOIG22M	Alan	74	2	$20.72	2.7%	100.0%	2.7%	$1,533	$767	$7,050	$1,900	4.6x	1.2x	$95.27	$25.68	$74.55	· thin — <10 bookings
#BOIG21M	Alan	73	1	$20.72	1.4%	0.0%	0.0%	$1,513	$1,513	—	—	0.0x	0.0x	$0.00	$0.00	$-20.72	· thin — <10 bookings
#BO3CX	Alan	39	5	$16.36	12.8%	40.0%	5.1%	$638	$128	$4,100	$950	6.4x	1.5x	$105	$24.36	$88.77	· thin — <10 bookings
#BOFB33F	Alan	23	2	$16.01	8.7%	0.0%	0.0%	$368	$184	—	—	0.0x	0.0x	$0.00	$0.00	$-16.01	· thin — <10 bookings
#BO3CX3F	Alan	22	—	$16.36	0.0%	—	0.0%	$360	—	—	—	0.0x	0.0x	$0.00	$0.00	$-16.36	· thin — <10 bookings
#BO3CX2M	Alan	21	—	$16.36	0.0%	—	0.0%	$344	—	—	—	0.0x	0.0x	$0.00	$0.00	$-16.36	· thin — <10 bookings
#BO3CX2F	Alan	20	1	$16.36	5.0%	0.0%	0.0%	$327	$327	—	—	0.0x	0.0x	$0.00	$0.00	$-16.36	· thin — <10 bookings
#BOFB31F	Alan	18	1	$16.01	5.6%	100.0%	5.6%	$288	$288	$250	$250	0.9x	0.9x	$13.89	$13.89	$-2.12	· thin — <10 bookings
#BOFB32F	Alan	15	—	$16.01	0.0%	—	0.0%	$240	—	—	—	0.0x	0.0x	$0.00	$0.00	$-16.01	· thin — <10 bookings
#BOFB31M	Alan	12	1	$16.01	8.3%	0.0%	0.0%	$192	$192	—	—	0.0x	0.0x	$0.00	$0.00	$-16.01	· thin — <10 bookings
#BO3CX3M	Alan	11	2	$16.36	18.2%	50.0%	9.1%	$180	$89.98	$1,000	$450	5.6x	2.5x	$90.91	$40.91	$74.55	· thin — <10 bookings
#BOFB32M	Alan	5	—	$16.01	0.0%	—	0.0%	$80.05	—	—	—	0.0x	0.0x	$0.00	$0.00	$-16.01	· thin — <10 bookings
#BOS4AB	Neil	5	—	$1.00	0.0%	—	0.0%	$5.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#BOSA1M	Organic	4	—	$1.00	0.0%	—	0.0%	$4.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#BOIG2	Alan	3	—	$20.72	0.0%	—	0.0%	$62.16	—	—	—	0.0x	0.0x	$0.00	$0.00	$-20.72	· thin — <10 bookings
#BOFB33M	Alan	1	—	$16.01	0.0%	—	0.0%	$16.01	—	—	—	0.0x	0.0x	$0.00	$0.00	$-16.01	· thin — <10 bookings

Dallas

11,345 leads (8wk) Book 5.6% Lead→Show 2.6% Spend $106,551 Rev $498,624 Cash $256,508 ROI 4.7x Got 1,424 / 1,400 102% Left 276/636 33 codes

Code	Supplier	Leads8wk	Booked8wk	CPL8wk	Book%÷leads	Show%÷bk	Lead→Show÷ld	Spend8wk	CPB÷booked	$ Soldtotal rev	$ Cashon the day	ROI $sold	ROI cash	Rev/lead	Cash/lead	Profit/leadrev−cpl	Action
#DAL6AB	Neil	1,451	18	$1.00	1.2%	50.0%	0.6%	$1,451	$80.61	$15,875	$3,310	10.9x	2.3x	$10.94	$2.28	$9.94	— Not ordered
#DALP2	Lead Pronto	1,292	65	$10.99	5.0%	35.4%	1.8%	$14,204	$219	$40,900	$25,410	2.9x	1.8x	$31.66	$19.67	$20.66	🟡 Hold
#DALKIDSX	Blue Rooms KIDS	1,262	124	$15.77	9.8%	55.6%	5.5%	$19,896	$160	$128,399	$66,369	6.5x	3.3x	$102	$52.59	$85.98	🟢 Order more
#DAL3CX1F	Alan	1,043	67	$13.00	6.4%	47.8%	3.1%	$13,559	$202	$68,300	$32,861	5.0x	2.4x	$65.48	$31.51	$52.48	🟢 Order more
#DAL1FX	Blue Rooms Other	918	111	$15.07	12.1%	47.7%	5.8%	$13,832	$125	$71,350	$40,465	5.2x	2.9x	$77.72	$44.08	$62.66	🟢 Order more
#DALKX	Blue Rooms KIDS	870	31	$12.50	3.6%	51.6%	1.8%	$10,871	$351	$34,650	$17,613	3.2x	1.6x	$39.83	$20.24	$27.33	🟡 Hold
#DALSNAP	Blue Rooms Other	721	52	$12.31	7.2%	46.2%	3.3%	$8,875	$171	$29,900	$16,250	3.4x	1.8x	$41.47	$22.54	$29.16	🟡 Hold
#DALGX	Blue Rooms Other	669	20	$10.05	3.0%	35.0%	1.0%	$6,726	$336	$10,100	$4,600	1.5x	0.7x	$15.10	$6.88	$5.04	🟠 Low priority — thin margin
#DALN1N	Neil	629	12	$1.00	1.9%	66.7%	1.3%	$629	$52.42	$9,450	$8,375	15.0x	13.3x	$15.02	$13.31	$14.02	— Not ordered
#DAL3CX1M	Alan	465	37	$13.00	8.0%	54.1%	4.3%	$6,045	$163	$36,900	$17,550	6.1x	2.9x	$79.35	$37.74	$66.35	🟢 Order more
#DAL5AB	Neil	422	8	$1.00	1.9%	50.0%	0.9%	$422	$52.75	$7,400	$1,300	17.5x	3.1x	$17.54	$3.08	$16.54	— Not ordered
#DALFB31M	Alan	246	13	$15.60	5.3%	46.2%	2.4%	$3,838	$295	$4,650	$1,100	1.2x	0.3x	$18.90	$4.47	$3.30	🟠 Low priority — thin margin
#DALCMN	Neil	207	14	$1.00	6.8%	28.6%	1.9%	$207	$14.79	$1,125	$700	5.4x	3.4x	$5.43	$3.38	$4.43	— Not ordered
#DALFB31F	Alan	198	12	$15.60	6.1%	25.0%	1.5%	$3,089	$257	$4,425	$1,725	1.4x	0.6x	$22.35	$8.71	$6.75	🟠 Low priority — thin margin
#DALFB33F	Alan	187	3	$15.60	1.6%	66.7%	1.1%	$2,917	$972	$4,050	$1,100	1.4x	0.4x	$21.66	$5.88	$6.06	· thin — <10 bookings
#DAL3DE1M	Alan	118	10	$15.70	8.5%	40.0%	3.4%	$1,853	$185	$1,050	$250	0.6x	0.1x	$8.90	$2.12	$-6.80	🟠 Low priority — thin margin
#DAL3DE1F	Alan	102	10	$15.70	9.8%	40.0%	3.9%	$1,601	$160	$7,300	$2,200	4.6x	1.4x	$71.57	$21.57	$55.87	🟢 Order more
#DALPX	Lead Pronto	93	1	$0.00	1.1%	0.0%	0.0%	$0.00	$0.00	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#DALFB32F	Alan	91	4	$15.60	4.4%	25.0%	1.1%	$1,420	$355	$6,000	$6,000	4.2x	4.2x	$65.93	$65.93	$50.33	· thin — <10 bookings
#DAL3DE2F	Alan	65	4	$15.70	6.2%	50.0%	3.1%	$1,021	$255	$4,300	$4,300	4.2x	4.2x	$66.15	$66.15	$50.45	· thin — <10 bookings
#DALFB32M	Alan	62	—	$15.60	0.0%	—	0.0%	$967	—	—	—	0.0x	0.0x	$0.00	$0.00	$-15.60	· thin — <10 bookings
#DAL3DE3F	Alan	52	3	$15.70	5.8%	66.7%	3.8%	$816	$272	$3,550	$900	4.3x	1.1x	$68.27	$17.31	$52.57	· thin — <10 bookings
#DAL3CX2F	Alan	42	4	$13.00	9.5%	0.0%	0.0%	$546	$137	—	—	0.0x	0.0x	$0.00	$0.00	$-13.00	· thin — <10 bookings
#DAL3CX3F	Alan	31	1	$13.00	3.2%	0.0%	0.0%	$403	$403	—	—	0.0x	0.0x	$0.00	$0.00	$-13.00	· thin — <10 bookings
#DALFB33M	Alan	30	3	$15.60	10.0%	33.3%	3.3%	$468	$156	$3,000	$3,000	6.4x	6.4x	$100	$100	$84.40	· thin — <10 bookings
#DAL3CX3M	Alan	23	1	$13.00	4.3%	0.0%	0.0%	$299	$299	—	—	0.0x	0.0x	$0.00	$0.00	$-13.00	· thin — <10 bookings
#DAL3DE	Alan	21	—	$15.70	0.0%	—	0.0%	$330	—	—	—	0.0x	0.0x	$0.00	$0.00	$-15.70	· thin — <10 bookings
#DAL3CX2M	Alan	17	2	$13.00	11.8%	50.0%	5.9%	$221	$111	$400	$400	1.8x	1.8x	$23.53	$23.53	$10.53	· thin — <10 bookings
#DAL3DE2M	Alan	10	4	$15.70	40.0%	75.0%	30.0%	$157	$39.25	$5,550	$730	35.4x	4.6x	$555	$73.00	$539	· thin — <10 bookings
#DAL4AB	Neil	5	—	$1.00	0.0%	—	0.0%	$5.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#DAL3DE3M	Alan	1	—	$15.70	0.0%	—	0.0%	$15.70	—	—	—	0.0x	0.0x	$0.00	$0.00	$-15.70	· thin — <10 bookings
#DALP1	Lead Pronto	1	—	$0.00	0.0%	—	0.0%	$0.00	—	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#DALTC	Alan	1	1	~$10.42	100.0%	0.0%	0.0%	$10.42	$10.42	—	—	0.0x	0.0x	$0.00	$0.00	$-10.42	· thin — <10 bookings

Houston

12,142 leads (8wk) Book 4.7% Lead→Show 2.2% Spend $129,030 Rev $563,975 Cash $150,880 ROI 4.4x Got 1,369 / 1,400 98% Left 195/321 32 codes

Code	Supplier	Leads8wk	Booked8wk	CPL8wk	Book%÷leads	Show%÷bk	Lead→Show÷ld	Spend8wk	CPB÷booked	$ Soldtotal rev	$ Cashon the day	ROI $sold	ROI cash	Rev/lead	Cash/lead	Profit/leadrev−cpl	Action
#HOUKIDSX	Blue Rooms KIDS	2,810	190	$9.61	6.8%	55.8%	3.8%	$27,018	$142	$254,375	$65,100	9.4x	2.4x	$90.52	$23.17	$80.91	🟢 Order more
#HOULP2	Lead Pronto	1,438	66	$13.77	4.6%	50.0%	2.3%	$19,795	$300	$70,100	$12,825	3.5x	0.6x	$48.75	$8.92	$34.98	🟢 Order more
#HOU6AB	Neil	1,314	35	$1.00	2.7%	37.1%	1.0%	$1,314	$37.54	$20,250	$6,690	15.4x	5.1x	$15.41	$5.09	$14.41	— Not ordered
#HOUKX	Blue Rooms KIDS	966	29	$11.97	3.0%	48.3%	1.4%	$11,568	$399	$16,325	$5,175	1.4x	0.4x	$16.90	$5.36	$4.92	🟠 Low priority — thin margin
#HOUGX	Blue Rooms Other	840	16	$11.71	1.9%	37.5%	0.7%	$9,836	$615	$10,550	$2,100	1.1x	0.2x	$12.56	$2.50	$0.85	🟠 Low priority — thin margin
#HOUN1N	Neil	788	14	$1.00	1.8%	21.4%	0.4%	$788	$56.29	$3,875	$2,605	4.9x	3.3x	$4.92	$3.31	$3.92	— Not ordered
#HOUSNAP	Blue Rooms Other	622	35	$18.39	5.6%	45.7%	2.6%	$11,441	$327	$34,050	$7,400	3.0x	0.6x	$54.74	$11.90	$36.35	🟢 Order more
#HOU3CX1F	Alan	542	35	$26.48	6.5%	48.6%	3.1%	$14,352	$410	$45,550	$13,175	3.2x	0.9x	$84.04	$24.31	$57.56	🟢 Order more
#HOU1FX	Blue Rooms Other	458	31	$9.79	6.8%	38.7%	2.6%	$4,485	$145	$34,150	$9,325	7.6x	2.1x	$74.56	$20.36	$64.77	🟢 Order more
#HOU5AB	Neil	433	8	$1.00	1.8%	50.0%	0.9%	$433	$54.13	$5,600	$4,275	12.9x	9.9x	$12.93	$9.87	$11.93	— Not ordered
#HOUFB31M	Alan	353	17	$20.35	4.8%	52.9%	2.5%	$7,184	$423	$12,300	$1,950	1.7x	0.3x	$34.84	$5.52	$14.49	🟡 Hold
#HOUFB31F	Alan	323	12	$20.35	3.7%	25.0%	0.9%	$6,573	$548	$7,050	$4,400	1.1x	0.7x	$21.83	$13.62	$1.48	🟠 Low priority — thin margin
#HOU3CX1M	Alan	205	15	$26.48	7.3%	33.3%	2.4%	$5,428	$362	$5,550	$4,700	1.0x	0.9x	$27.07	$22.93	$0.59	🟠 Low priority — thin margin
#HOU3DE1M	Alan	177	12	$14.86	6.8%	58.3%	4.0%	$2,630	$219	$7,250	$1,025	2.8x	0.4x	$40.96	$5.79	$26.10	🟡 Hold
#HOUCMN	Neil	162	14	$1.00	8.6%	21.4%	1.9%	$162	$11.57	$4,100	$525	25.3x	3.2x	$25.31	$3.24	$24.31	— Not ordered
#HOUFB33F	Alan	119	9	$20.35	7.6%	33.3%	2.5%	$2,422	$269	$6,525	$825	2.7x	0.3x	$54.83	$6.93	$34.48	· thin — <10 bookings
#HOUPX	Other	92	1	$0.00	1.1%	0.0%	0.0%	$0.00	$0.00	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#HOU3DE2F	Alan	88	6	$14.86	6.8%	50.0%	3.4%	$1,308	$218	$3,300	$1,650	2.5x	1.3x	$37.50	$18.75	$22.64	· thin — <10 bookings
#HOU3DE3F	Alan	87	5	$14.86	5.7%	60.0%	3.4%	$1,293	$259	$7,875	$5,225	6.1x	4.0x	$90.52	$60.06	$75.66	· thin — <10 bookings
#HOUFB32F	Alan	77	3	$20.35	3.9%	33.3%	1.3%	$1,567	$522	$1,000	$150	0.6x	0.1x	$12.99	$1.95	$-7.36	· thin — <10 bookings
#HOU3DE1F	Alan	70	6	$14.86	8.6%	50.0%	4.3%	$1,040	$173	$2,150	$360	2.1x	0.3x	$30.71	$5.14	$15.85	· thin — <10 bookings
#HOUFB32M	Alan	57	—	$20.35	0.0%	—	0.0%	$1,160	—	—	—	0.0x	0.0x	$0.00	$0.00	$-20.35	· thin — <10 bookings
#HOU3DE	Alan	29	1	$14.86	3.4%	100.0%	3.4%	$431	$431	$4,000	$450	9.3x	1.0x	$138	$15.52	$123	· thin — <10 bookings
#HOU3CX2F	Alan	27	5	$26.48	18.5%	40.0%	7.4%	$715	$143	$4,050	$500	5.7x	0.7x	$150	$18.52	$124	· thin — <10 bookings
#HOU3CX2M	Alan	21	—	$26.48	0.0%	—	0.0%	$556	—	—	—	0.0x	0.0x	$0.00	$0.00	$-26.48	· thin — <10 bookings
#HOUFB33M	Alan	13	—	$20.35	0.0%	—	0.0%	$265	—	—	—	0.0x	0.0x	$0.00	$0.00	$-20.35	· thin — <10 bookings
#HOU3CX3F	Alan	8	1	$26.48	12.5%	0.0%	0.0%	$212	$212	—	—	0.0x	0.0x	$0.00	$0.00	$-26.48	· thin — <10 bookings
#HOU3CX3M	Alan	7	1	$26.48	14.3%	100.0%	14.3%	$185	$185	$4,000	$450	21.6x	2.4x	$571	$64.29	$545	· thin — <10 bookings
#HOU4AB	Neil	7	—	$1.00	0.0%	—	0.0%	$7.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#HOU3DE2M	Alan	6	1	$14.86	16.7%	0.0%	0.0%	$89.16	$89.16	—	—	0.0x	0.0x	$0.00	$0.00	$-14.86	· thin — <10 bookings
#HOU3DE3M	Alan	2	—	$14.86	0.0%	—	0.0%	$29.72	—	—	—	0.0x	0.0x	$0.00	$0.00	$-14.86	· thin — <10 bookings
#HOUFB3	Alan	1	—	$20.35	0.0%	—	0.0%	$20.35	—	—	—	0.0x	0.0x	$0.00	$0.00	$-20.35	· thin — <10 bookings

New York

12,202 leads (8wk) Book 5.1% Lead→Show 2.0% Spend $77,391 Rev $462,122 Cash $168,108 ROI 6.0x Got 1,592 / 1,400 114% Left 351/196 30 codes

Code	Supplier	Leads8wk	Booked8wk	CPL8wk	Book%÷leads	Show%÷bk	Lead→Show÷ld	Spend8wk	CPB÷booked	$ Soldtotal rev	$ Cashon the day	ROI $sold	ROI cash	Rev/lead	Cash/lead	Profit/leadrev−cpl	Action
#NYKIDSX	Blue Rooms KIDS	2,421	182	$10.68	7.5%	52.7%	4.0%	$25,854	$142	$190,450	$75,774	7.4x	2.9x	$78.67	$31.30	$67.99	🟢 Order more
#NY6AB	Neil	2,114	83	$1.00	3.9%	25.3%	1.0%	$2,114	$25.47	$40,850	$10,475	19.3x	5.0x	$19.32	$4.96	$18.32	— Not ordered
#NYKX	Blue Rooms KIDS	2,077	79	$6.50	3.8%	39.2%	1.5%	$13,500	$171	$72,449	$30,349	5.4x	2.2x	$34.88	$14.61	$28.38	🟡 Hold
#NYGX	Blue Rooms Other	1,332	50	$8.77	3.8%	28.0%	1.1%	$11,679	$234	$19,599	$3,598	1.7x	0.3x	$14.71	$2.70	$5.95	🟠 Low priority — thin margin
#NYSNAP	Blue Rooms Other	777	38	$12.60	4.9%	39.5%	1.9%	$9,789	$258	$33,850	$11,069	3.5x	1.1x	$43.56	$14.25	$30.97	🟢 Order more
#NY1FX	Blue Rooms Other	739	63	$10.40	8.5%	39.7%	3.4%	$7,686	$122	$42,700	$14,999	5.6x	2.0x	$57.78	$20.30	$47.38	🟢 Order more
#NYN1N	Neil	698	19	$1.00	2.7%	36.8%	1.0%	$698	$36.74	$17,300	$4,050	24.8x	5.8x	$24.79	$5.80	$23.79	— Not ordered
#NY5AB	Neil	549	30	$1.00	5.5%	26.7%	1.5%	$549	$18.30	$10,325	$5,075	18.8x	9.2x	$18.81	$9.24	$17.81	— Not ordered
#NYLP2	Lead Pronto	437	18	$6.01	4.1%	33.3%	1.4%	$2,624	$146	$14,500	$8,000	5.5x	3.0x	$33.18	$18.31	$27.18	🟡 Hold
#NYCMN	Neil	327	36	$1.00	11.0%	22.2%	2.4%	$327	$9.08	$5,250	$1,950	16.1x	6.0x	$16.06	$5.96	$15.06	— Not ordered
#NYPX	Other	242	3	$0.00	1.2%	0.0%	0.0%	$0.00	$0.00	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#NYIG23F	Alan	70	2	$10.27	2.9%	100.0%	2.9%	$719	$359	$3,050	$400	4.2x	0.6x	$43.57	$5.71	$33.30	· thin — <10 bookings
#NYFB31F	Alan	63	2	$2.34	3.2%	100.0%	3.2%	$147	$73.71	$100	$100	0.7x	0.7x	$1.59	$1.59	$-0.75	· thin — <10 bookings
#NYFB33F	Alan	58	1	$2.34	1.7%	100.0%	1.7%	$136	$136	$4,000	$850	29.5x	6.3x	$68.97	$14.66	$66.63	· thin — <10 bookings
#NY3CX1F	Alan	51	3	$12.35	5.9%	0.0%	0.0%	$630	$210	—	—	0.0x	0.0x	$0.00	$0.00	$-12.35	· thin — <10 bookings
#NYFB31M	Alan	40	2	$2.34	5.0%	0.0%	0.0%	$93.60	$46.80	—	—	0.0x	0.0x	$0.00	$0.00	$-2.34	· thin — <10 bookings
#NYIG22F	Alan	38	3	$10.27	7.9%	100.0%	7.9%	$390	$130	$4,449	$1,019	11.4x	2.6x	$117	$26.82	$107	· thin — <10 bookings
#NYFB32F	Alan	31	1	$2.34	3.2%	100.0%	3.2%	$72.54	$72.54	$3,000	$350	41.4x	4.8x	$96.77	$11.29	$94.43	· thin — <10 bookings
#NYIG21F	Alan	29	1	$10.27	3.4%	0.0%	0.0%	$298	$298	—	—	0.0x	0.0x	$0.00	$0.00	$-10.27	· thin — <10 bookings
#NY3CX1M	Alan	26	1	$12.35	3.8%	100.0%	3.8%	$321	$321	—	—	0.0x	0.0x	$0.00	$0.00	$-12.35	· thin — <10 bookings
#NYIG21M	Alan	17	—	$10.27	0.0%	—	0.0%	$175	—	—	—	0.0x	0.0x	$0.00	$0.00	$-10.27	· thin — <10 bookings
#NYFB33M	Alan	15	—	$2.34	0.0%	—	0.0%	$35.10	—	—	—	0.0x	0.0x	$0.00	$0.00	$-2.34	· thin — <10 bookings
#NYIG22M	Alan	13	1	$10.27	7.7%	0.0%	0.0%	$134	$134	—	—	0.0x	0.0x	$0.00	$0.00	$-10.27	· thin — <10 bookings
#NYIG23M	Alan	13	—	$10.27	0.0%	—	0.0%	$134	—	—	—	0.0x	0.0x	$0.00	$0.00	$-10.27	· thin — <10 bookings
#NYFB32M	Alan	9	1	$2.34	11.1%	100.0%	11.1%	$21.06	$21.06	$250	$50.00	11.9x	2.4x	$27.78	$5.56	$25.44	· thin — <10 bookings
#NY4AB	Neil	7	—	$1.00	0.0%	—	0.0%	$7.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#NY3CX3F	Alan	4	—	$12.35	0.0%	—	0.0%	$49.40	—	—	—	0.0x	0.0x	$0.00	$0.00	$-12.35	· thin — <10 bookings
#NY3CX2F	Alan	2	1	$12.35	50.0%	0.0%	0.0%	$24.70	$24.70	—	—	0.0x	0.0x	$0.00	$0.00	$-12.35	· thin — <10 bookings
#NYIG2	Alan	2	—	$10.27	0.0%	—	0.0%	$20.54	—	—	—	0.0x	0.0x	$0.00	$0.00	$-10.27	· thin — <10 bookings
#NYIG4	Alan	1	—	~$4.74	0.0%	—	0.0%	$4.74	—	—	—	0.0x	0.0x	$0.00	$0.00	$-4.74	· thin — <10 bookings

Chicago

13,204 leads (8wk) Book 4.7% Lead→Show 2.0% Spend $152,205 Rev $437,537 Cash $160,096 ROI 2.9x Got 1,495 / 1,400 107% Left 356/154 31 codes

Code	Supplier	Leads8wk	Booked8wk	CPL8wk	Book%÷leads	Show%÷bk	Lead→Show÷ld	Spend8wk	CPB÷booked	$ Soldtotal rev	$ Cashon the day	ROI $sold	ROI cash	Rev/lead	Cash/lead	Profit/leadrev−cpl	Action
#CHIKIDSX	Blue Rooms KIDS	2,214	145	$17.63	6.5%	50.3%	3.3%	$39,026	$269	$109,496	$35,983	2.8x	0.9x	$49.46	$16.25	$31.83	🟢 Order more
#CHI6AB	Neil	1,872	44	$1.00	2.4%	25.0%	0.6%	$1,872	$42.55	$14,850	$6,950	7.9x	3.7x	$7.93	$3.71	$6.93	— Not ordered
#CHILP2	Lead Pronto	1,238	55	$12.31	4.4%	52.7%	2.3%	$15,244	$277	$50,219	$21,650	3.3x	1.4x	$40.56	$17.49	$28.25	🟡 Hold
#CHIKX	Blue Rooms KIDS	1,236	13	$15.88	1.1%	46.2%	0.5%	$19,628	$1,510	$18,900	$9,850	1.0x	0.5x	$15.29	$7.97	$-0.59	🟠 Low priority — thin margin
#CHI1FX	Blue Rooms Other	1,217	113	$11.78	9.3%	41.6%	3.9%	$14,338	$127	$64,249	$24,320	4.5x	1.7x	$52.79	$19.98	$41.01	🟢 Order more
#CHIGX	Blue Rooms Other	916	27	$10.40	2.9%	37.0%	1.1%	$9,524	$353	$10,750	$5,150	1.1x	0.5x	$11.74	$5.62	$1.34	🟠 Low priority — thin margin
#CHIN1N	Neil	914	31	$1.00	3.4%	32.3%	1.1%	$914	$29.48	$19,699	$6,824	21.6x	7.5x	$21.55	$7.47	$20.55	— Not ordered
#CHISNAP	Blue Rooms Other	745	41	$16.45	5.5%	43.9%	2.4%	$12,256	$299	$34,350	$6,750	2.8x	0.6x	$46.11	$9.06	$29.66	🟡 Hold
#CHIIG23F	Alan	489	18	$19.98	3.7%	33.3%	1.2%	$9,770	$543	$9,500	$9,500	1.0x	1.0x	$19.43	$19.43	$-0.55	🟠 Low priority — thin margin
#CHICMN	Neil	408	31	$1.00	7.6%	29.0%	2.2%	$408	$13.16	$12,975	$4,375	31.8x	10.7x	$31.80	$10.72	$30.80	— Not ordered
#CHIIG22F	Alan	370	15	$19.98	4.1%	53.3%	2.2%	$7,393	$493	$20,050	$3,180	2.7x	0.4x	$54.19	$8.59	$34.21	🟢 Order more
#CHIFB33F	Alan	309	4	$21.30	1.3%	100.0%	1.3%	$6,582	$1,645	$10,000	$3,825	1.5x	0.6x	$32.36	$12.38	$11.06	· thin — <10 bookings
#CHI3CX1F	Alan	279	26	$16.40	9.3%	53.8%	5.0%	$4,576	$176	$18,749	$6,889	4.1x	1.5x	$67.20	$24.69	$50.80	🟢 Order more
#CHIIG21F	Alan	270	15	$19.98	5.6%	33.3%	1.9%	$5,395	$360	$14,800	$2,500	2.7x	0.5x	$54.81	$9.26	$34.83	🟢 Order more
#CHIIG21M	Alan	165	11	$19.98	6.7%	36.4%	2.4%	$3,297	$300	$4,300	$650	1.3x	0.2x	$26.06	$3.94	$6.08	🟠 Low priority — thin margin
#CHI3CX1M	Alan	122	17	$16.40	13.9%	64.7%	9.0%	$2,001	$118	$13,650	$9,350	6.8x	4.7x	$112	$76.64	$95.49	🟢 Order more
#CHIFB33M	Alan	111	4	$21.30	3.6%	25.0%	0.9%	$2,364	$591	—	—	0.0x	0.0x	$0.00	$0.00	$-21.30	· thin — <10 bookings
#CHIPX	Other	71	—	$0.00	0.0%	—	0.0%	$0.00	—	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#CHIFB31M	Alan	64	1	$21.30	1.6%	0.0%	0.0%	$1,363	$1,363	—	—	0.0x	0.0x	$0.00	$0.00	$-21.30	· thin — <10 bookings
#CHIFB31F	Alan	60	2	$21.30	3.3%	100.0%	3.3%	$1,278	$639	$8,000	$1,300	6.3x	1.0x	$133	$21.67	$112	· thin — <10 bookings
#CHIFB32M	Alan	30	—	$21.30	0.0%	—	0.0%	$639	—	—	—	0.0x	0.0x	$0.00	$0.00	$-21.30	· thin — <10 bookings
#CHIFB32F	Alan	25	1	$21.30	4.0%	100.0%	4.0%	$533	$533	—	—	0.0x	0.0x	$0.00	$0.00	$-21.30	· thin — <10 bookings
#CHI3CX3F	Alan	19	3	$16.40	15.8%	33.3%	5.3%	$312	$104	$3,000	$1,050	9.6x	3.4x	$158	$55.26	$141	· thin — <10 bookings
#CHIA1M	Organic	16	—	$1.00	0.0%	—	0.0%	$16.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#CHI3CX2F	Alan	14	2	$16.40	14.3%	0.0%	0.0%	$230	$115	—	—	0.0x	0.0x	$0.00	$0.00	$-16.40	· thin — <10 bookings
#CHIIG22M	Alan	8	2	$19.98	25.0%	0.0%	0.0%	$160	$79.92	—	—	0.0x	0.0x	$0.00	$0.00	$-19.98	· thin — <10 bookings
#CHI4AB	Neil	7	—	$1.00	0.0%	—	0.0%	$7.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#CHI3CX3M	Alan	5	—	$16.40	0.0%	—	0.0%	$82.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-16.40	· thin — <10 bookings
#CHI5AB	Neil	5	—	$1.00	0.0%	—	0.0%	$5.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#CHI3CX2M	Alan	3	1	$16.40	33.3%	0.0%	0.0%	$49.20	$49.20	—	—	0.0x	0.0x	$0.00	$0.00	$-16.40	· thin — <10 bookings
#CHIIG23M	Alan	2	—	$19.98	0.0%	—	0.0%	$39.96	—	—	—	0.0x	0.0x	$0.00	$0.00	$-19.98	· thin — <10 bookings

Nashville

8,918 leads (8wk) Book 5.8% Lead→Show 1.9% Spend $126,381 Rev $309,105 Cash $131,875 ROI 2.4x Got 981 / 900 109% Left 102/212 30 codes

Code	Supplier	Leads8wk	Booked8wk	CPL8wk	Book%÷leads	Show%÷bk	Lead→Show÷ld	Spend8wk	CPB÷booked	$ Soldtotal rev	$ Cashon the day	ROI $sold	ROI cash	Rev/lead	Cash/lead	Profit/leadrev−cpl	Action
#NAKIDSX	Blue Rooms KIDS	1,538	136	$25.13	8.8%	36.8%	3.3%	$38,646	$284	$92,900	$40,125	2.4x	1.0x	$60.40	$26.09	$35.28	🟢 Order more
#NALP2	Lead Pronto	1,326	110	$21.97	8.3%	27.3%	2.3%	$29,138	$265	$50,975	$19,875	1.7x	0.7x	$38.44	$14.99	$16.47	🟡 Hold
#NA6AB	Neil	1,060	28	$1.00	2.6%	28.6%	0.8%	$1,060	$37.86	$16,550	$2,030	15.6x	1.9x	$15.61	$1.92	$14.61	— Not ordered
#NASKX	Blue Rooms KIDS	974	21	$17.76	2.2%	42.9%	0.9%	$17,298	$824	$19,950	$5,650	1.2x	0.3x	$20.48	$5.80	$2.72	🟠 Low priority — thin margin
#NASGX	Blue Rooms Other	903	17	$10.89	1.9%	23.5%	0.4%	$9,832	$578	$6,500	$3,460	0.7x	0.4x	$7.20	$3.83	$-3.69	🟠 Low priority — thin margin
#NAN1N	Neil	502	14	$1.00	2.8%	0.0%	0.0%	$502	$35.86	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#NASSNAP	Blue Rooms Other	358	28	$17.19	7.8%	35.7%	2.8%	$6,156	$220	$27,150	$15,800	4.4x	2.6x	$75.84	$44.13	$58.64	🟢 Order more
#NA1FX	Blue Rooms Other	302	34	$9.60	11.3%	35.3%	4.0%	$2,899	$85.27	$19,050	$8,055	6.6x	2.8x	$63.08	$26.67	$53.48	🟢 Order more
#NA5AB	Neil	221	6	$1.00	2.7%	66.7%	1.8%	$221	$36.83	$12,650	$8,025	57.2x	36.3x	$57.24	$36.31	$56.24	— Not ordered
#NA3CX1F	Alan	218	24	$15.41	11.0%	29.2%	3.2%	$3,359	$140	$13,080	$6,180	3.9x	1.8x	$60.00	$28.35	$44.59	🟢 Order more
#NAIG23F	Alan	211	4	$16.44	1.9%	25.0%	0.5%	$3,469	$867	$1,500	$200	0.4x	0.1x	$7.11	$0.95	$-9.33	· thin — <10 bookings
#NAIG21F	Alan	197	14	$16.44	7.1%	35.7%	2.5%	$3,239	$231	$6,125	$3,525	1.9x	1.1x	$31.09	$17.89	$14.65	🟡 Hold
#NAIG22F	Alan	196	9	$16.44	4.6%	55.6%	2.6%	$3,222	$358	$6,450	$1,200	2.0x	0.4x	$32.91	$6.12	$16.47	· thin — <10 bookings
#NACMN	Neil	170	16	$1.00	9.4%	18.8%	1.8%	$170	$10.63	$75.00	$75.00	0.4x	0.4x	$0.44	$0.44	$-0.56	— Not ordered
#NAFB31F	Alan	104	6	$15.90	5.8%	16.7%	1.0%	$1,654	$276	$800	$800	0.5x	0.5x	$7.69	$7.69	$-8.21	· thin — <10 bookings
#NAIG21M	Alan	102	9	$16.44	8.8%	11.1%	1.0%	$1,677	$186	$4,000	$900	2.4x	0.5x	$39.22	$8.82	$22.78	· thin — <10 bookings
#NAFB31M	Alan	99	7	$15.90	7.1%	57.1%	4.0%	$1,574	$225	$11,025	$3,550	7.0x	2.3x	$111	$35.86	$95.46	· thin — <10 bookings
#NAFB33F	Alan	74	7	$15.90	9.5%	57.1%	5.4%	$1,177	$168	$4,300	$4,300	3.7x	3.7x	$58.11	$58.11	$42.21	· thin — <10 bookings
#NASPX	Other	74	—	$0.00	0.0%	—	0.0%	$0.00	—	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#NAIG23M	Alan	70	—	$16.44	0.0%	—	0.0%	$1,151	—	—	—	0.0x	0.0x	$0.00	$0.00	$-16.44	· thin — <10 bookings
#NAIG22M	Alan	60	3	$16.44	5.0%	33.3%	1.7%	$986	$329	$3,000	$3,000	3.0x	3.0x	$50.00	$50.00	$33.56	· thin — <10 bookings
#NA3CX1M	Alan	57	8	$15.41	14.0%	50.0%	7.0%	$878	$110	$6,075	$775	6.9x	0.9x	$107	$13.60	$91.17	· thin — <10 bookings
#NAFB32F	Alan	56	4	$15.90	7.1%	50.0%	3.6%	$890	$223	$3,950	$3,950	4.4x	4.4x	$70.54	$70.54	$54.64	· thin — <10 bookings
#NAFB32M	Alan	20	2	$15.90	10.0%	50.0%	5.0%	$318	$159	$1,500	$200	4.7x	0.6x	$75.00	$10.00	$59.10	· thin — <10 bookings
#NA4AB	Neil	9	3	$1.00	33.3%	0.0%	0.0%	$9.00	$3.00	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#NA3CX2M	Alan	5	—	$15.41	0.0%	—	0.0%	$77.05	—	—	—	0.0x	0.0x	$0.00	$0.00	$-15.41	· thin — <10 bookings
#NA3CX3F	Alan	4	1	$15.41	25.0%	0.0%	0.0%	$61.64	$61.64	—	—	0.0x	0.0x	$0.00	$0.00	$-15.41	· thin — <10 bookings
#NA3CX2F	Alan	3	—	$15.41	0.0%	—	0.0%	$46.23	—	—	—	0.0x	0.0x	$0.00	$0.00	$-15.41	· thin — <10 bookings
#NA3CX3M	Alan	3	2	$15.41	66.7%	50.0%	33.3%	$46.23	$23.12	$1,500	$200	32.4x	4.3x	$500	$66.67	$485	· thin — <10 bookings
#NAFB33M	Alan	2	—	$15.90	0.0%	—	0.0%	$31.80	—	—	—	0.0x	0.0x	$0.00	$0.00	$-15.90	· thin — <10 bookings

Florida

27,498 leads (8wk) Book 5.1% Lead→Show 2.1% Spend $212,965 Rev $1,156,150 Cash $487,700 ROI 5.4x Got 3,172 / 2,600 122% Left 1,010/1,010 45 codes

Code	Supplier	Leads8wk	Booked8wk	CPL8wk	Book%÷leads	Show%÷bk	Lead→Show÷ld	Spend8wk	CPB÷booked	$ Soldtotal rev	$ Cashon the day	ROI $sold	ROI cash	Rev/lead	Cash/lead	Profit/leadrev−cpl	Action
#FLKIDSX	Blue Rooms KIDS	7,365	522	$7.48	7.1%	47.7%	3.4%	$55,092	$106	$504,644	$233,931	9.2x	4.2x	$68.52	$31.76	$61.04	🟢 Order more
#ORLP2	Lead Pronto	2,067	108	$9.81	5.2%	46.3%	2.4%	$20,269	$188	$80,985	$28,340	4.0x	1.4x	$39.18	$13.71	$29.37	🟡 Hold
#ORL1FX	Blue Rooms Other	1,713	105	$8.68	6.1%	40.0%	2.5%	$14,875	$142	$80,725	$34,485	5.4x	2.3x	$47.12	$20.13	$38.44	🟢 Order more
#FL6AB	Neil	1,646	39	$1.00	2.4%	25.6%	0.6%	$1,646	$42.21	$16,862	$7,975	10.2x	4.8x	$10.24	$4.85	$9.24	— Not ordered
#FL1FX	Blue Rooms Other	1,492	125	$12.93	8.4%	47.2%	4.0%	$19,292	$154	$98,150	$36,765	5.1x	1.9x	$65.78	$24.64	$52.85	🟢 Order more
#FLP2	Lead Pronto	1,368	57	$10.68	4.2%	33.3%	1.4%	$14,606	$256	$42,710	$18,960	2.9x	1.3x	$31.22	$13.86	$20.54	🟡 Hold
#FLKX	Blue Rooms KIDS	1,256	32	$8.30	2.5%	37.5%	1.0%	$10,431	$326	$33,250	$17,300	3.2x	1.7x	$26.47	$13.77	$18.17	🟡 Hold
#ORL6AB	Neil	1,195	15	$1.00	1.3%	20.0%	0.3%	$1,195	$79.67	$6,725	$1,775	5.6x	1.5x	$5.63	$1.49	$4.63	— Not ordered
#FLGX	Blue Rooms Other	868	6	$9.10	0.7%	66.7%	0.5%	$7,897	$1,316	$9,000	$3,150	1.1x	0.4x	$10.37	$3.63	$1.27	· thin — <10 bookings
#ORLKX	Blue Rooms KIDS	779	28	$9.73	3.6%	35.7%	1.3%	$7,578	$271	$15,150	$3,970	2.0x	0.5x	$19.45	$5.10	$9.72	🟠 Low priority — thin margin
#FLN1N	Neil	753	33	$1.00	4.4%	45.5%	2.0%	$753	$22.82	$18,800	$8,375	25.0x	11.1x	$24.97	$11.12	$23.97	— Not ordered
#FL01	Organic	735	29	$1.00	3.9%	51.7%	2.0%	$735	$25.34	$29,399	$8,799	40.0x	12.0x	$40.00	$11.97	$39.00	— Not ordered
#ORLFB32F	Alan	643	18	~$1.44	2.8%	38.9%	1.1%	$927	$51.50	$18,100	$7,650	19.5x	8.3x	$28.15	$11.90	$26.71	🟡 Hold
#ORLGX	Blue Rooms Other	527	14	$9.68	2.7%	21.4%	0.6%	$5,102	$364	$10,550	$3,500	2.1x	0.7x	$20.02	$6.64	$10.34	🟡 Hold
#FL3CX1F	Alan	489	50	$14.71	10.2%	40.0%	4.1%	$7,193	$144	$26,950	$10,300	3.7x	1.4x	$55.11	$21.06	$40.40	🟢 Order more
#ORLSNAP	Blue Rooms Other	432	29	$14.46	6.7%	31.0%	2.1%	$6,247	$215	$19,050	$5,150	3.0x	0.8x	$44.10	$11.92	$29.64	🟡 Hold
#FL5AB	Neil	424	3	$1.00	0.7%	0.0%	0.0%	$424	$141	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#ORLN1N	Neil	421	16	$1.00	3.8%	25.0%	1.0%	$421	$26.31	$10,150	$7,200	24.1x	17.1x	$24.11	$17.10	$23.11	— Not ordered
#FLSNAP	Blue Rooms Other	331	21	$15.98	6.3%	38.1%	2.4%	$5,289	$252	$18,450	$10,750	3.5x	2.0x	$55.74	$32.48	$39.76	🟢 Order more
#FLPX	Lead Pronto	273	1	$0.00	0.4%	0.0%	0.0%	$0.00	$0.00	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#FL4IG32F	Alan	266	5	$16.44	1.9%	20.0%	0.4%	$4,373	$875	$4,000	$1,050	0.9x	0.2x	$15.04	$3.95	$-1.40	· thin — <10 bookings
#ORLCMN	Neil	256	35	$1.00	13.7%	37.1%	5.1%	$256	$7.31	$30,075	$7,750	117.5x	30.3x	$117	$30.27	$116	— Not ordered
#ORLFB31M	Alan	249	16	~$3.30	6.4%	25.0%	1.6%	$821	$51.31	$11,100	$4,900	13.5x	6.0x	$44.58	$19.68	$41.28	🟢 Order more
#FL3CX1M	Alan	219	26	$14.71	11.9%	46.2%	5.5%	$3,221	$124	$18,200	$12,050	5.6x	3.7x	$83.11	$55.02	$68.40	🟢 Order more
#FLFB32F	Alan	216	12	$11.40	5.6%	25.0%	1.4%	$2,462	$205	$10,050	$7,150	4.1x	2.9x	$46.53	$33.10	$35.13	🟢 Order more
#ORLFB31F	Alan	199	6	~$5.11	3.0%	50.0%	1.5%	$1,016	$169	$10,500	$1,200	10.3x	1.2x	$52.76	$6.03	$47.66	· thin — <10 bookings
#ORL4IG33F	Alan	192	3	~$18.76	1.6%	0.0%	0.0%	$3,601	$1,200	—	—	0.0x	0.0x	$0.00	$0.00	$-18.76	· thin — <10 bookings
#ORL4IG32F	Alan	167	5	~$22.40	3.0%	60.0%	1.8%	$3,741	$748	$2,000	$250	0.5x	0.1x	$11.98	$1.50	$-10.43	· thin — <10 bookings
#ORL4IG31F	Alan	166	4	~$18.55	2.4%	25.0%	0.6%	$3,080	$770	$4,000	$550	1.3x	0.2x	$24.10	$3.31	$5.54	· thin — <10 bookings
#FL4IG31F	Alan	128	6	$16.44	4.7%	33.3%	1.6%	$2,104	$351	$8,000	$2,000	3.8x	1.0x	$62.50	$15.63	$46.06	· thin — <10 bookings
#FLFB31M	Alan	110	7	$11.40	6.4%	28.6%	1.8%	$1,254	$179	$7,500	$1,100	6.0x	0.9x	$68.18	$10.00	$56.78	· thin — <10 bookings
#FLFB31F	Alan	104	1	$11.40	1.0%	0.0%	0.0%	$1,186	$1,186	—	—	0.0x	0.0x	$0.00	$0.00	$-11.40	· thin — <10 bookings
#ORLPX	Lead Pronto	102	—	$0.00	0.0%	—	0.0%	$0.00	—	—	—	—	—	$0.00	$0.00	$0.00	· thin — <10 bookings
#FL4IG31M	Alan	98	5	$16.44	5.1%	0.0%	0.0%	$1,611	$322	—	—	0.0x	0.0x	$0.00	$0.00	$-16.44	· thin — <10 bookings
#FLCMN	Neil	97	11	$1.00	11.3%	18.2%	2.1%	$97.00	$8.82	$3,025	$375	31.2x	3.9x	$31.19	$3.87	$30.19	— Not ordered
#ORL4IG31M	Alan	28	4	~$19.07	14.3%	75.0%	10.7%	$534	$134	$8,050	$950	15.1x	1.8x	$288	$33.93	$268	· thin — <10 bookings
#FL3CX2F	Alan	25	—	$14.71	0.0%	—	0.0%	$368	—	—	—	0.0x	0.0x	$0.00	$0.00	$-14.71	· thin — <10 bookings
#FL3CX3F	Alan	24	1	$14.71	4.2%	0.0%	0.0%	$353	$353	—	—	0.0x	0.0x	$0.00	$0.00	$-14.71	· thin — <10 bookings
#FL3CX2M	Alan	21	1	$14.71	4.8%	100.0%	4.8%	$309	$309	—	—	0.0x	0.0x	$0.00	$0.00	$-14.71	· thin — <10 bookings
#ORL5AB	Neil	17	—	$1.00	0.0%	—	0.0%	$17.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#FL3CX3M	Alan	10	2	$14.71	20.0%	0.0%	0.0%	$147	$73.55	—	—	0.0x	0.0x	$0.00	$0.00	$-14.71	· thin — <10 bookings
#ORL4IG33M	Alan	10	—	~$9.60	0.0%	—	0.0%	$96.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-9.60	· thin — <10 bookings
#FL4AB	Neil	8	—	$1.00	0.0%	—	0.0%	$8.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered
#ORL4IG32M	Alan	6	—	~$35.17	0.0%	—	0.0%	$211	—	—	—	0.0x	0.0x	$0.00	$0.00	$-35.17	· thin — <10 bookings
#ORL4AB	Neil	3	—	$1.00	0.0%	—	0.0%	$3.00	—	—	—	0.0x	0.0x	$0.00	$0.00	$-1.00	— Not ordered

Every code shown in full. All numbers show for every marketing code no matter how few bookings — use the Booked column to judge confidence: a code with only 1–2 bookings is directional (its show% / ROI can swing on a single appointment) and its row is dimmed; codes with <10 bookings are flagged "thin" in Action so a fluke doesn't read as "order more", but nothing is hidden. Alan's CPL is his real per-channel cost from his own sheet (AdWords / Insta / FB3 / Email priced separately per city) — no longer one blended average. A "~" means we had no per-code cost for that code and fell back to the city average.
Window. Every figure uses the selected date range (Thu, 28 May 2026–Wed, 22 Jul 2026; default = trailing 8 weeks, set with the toolbar date picker) so the booking rate, CPL, show rate, ROI, revenue and cash all sit on the SAME leads — each % matches the Leads count beside it. Keep it ~8 weeks or more so the show and the sale have matured (they land weeks after the lead); very recent ranges understate show/revenue. Definitions. CPL = spend ÷ leads · Book% = booked ÷ leads · Show% = showed ÷ booked · Lead→Show% = showed ÷ leads (net) · ROI $ = $ sold ÷ spend · ROI cash = paid-up-front ÷ spend · Rev/lead = $ sold ÷ leads · Cash/lead = paid up front ÷ leads. Revenue = CRM ROI feed; spend = Blue Rooms actual · Lead Pronto avg · Alan monthly · Recycled/Organic $1 · Boost excluded. Numbers match /roi-revenue and supply matches /lead-volume. Orlando folds into Florida; NY = New York.

🎯 Best Leads to Order — per lead type: price, conversion, show rate, spend & return, at a glance