Daily sales, targets vs $3.4M, weekday/weekend split, marketing codes, deposit breakdown
Collector performance, city breakdown, daily/weekly/monthly
Bookings, revenue, show rate, targets per booker
Sales, revenue, deposit tiers per viewer
Leads in by city & source, bookings, conversions
CPL, cost per booking, spend vs return by source
Leads outside serviceable areas, distance analysis
First 3 installments per new recurring account — paid, failed, canceled
Chicago outreach calls, contacts, outcomes
Daily missed payments — 1st, 2nd, 3rd+ misses with amounts, payment portal links